Chevrolet Sonic sales decreased in the United States and increased in Canada during July 2017.
Chevrolet Sonic Sales – July 2017 – United States
Chevrolet Sonic deliveries in the United States totaled 2,552 units in July 2017, a decrease of 47.3 percent compared to 4,844 units sold in July 2016. In the first seven months of 2017, sales of the subcompact car line decreased 38 percent to 20,510 units.
Sales Numbers - Chevrolet Sonic - July 2017 - United States
| MODEL | JUL 17 / JUL 16 | JULY 17 | JULY 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| SONIC | -47.32% | 2,552 | 4,844 | -38.10% | 20,510 | 33,136 |
2017 Chevrolet Sonic Sedan
2017 Chevrolet Sonic Hatch
Chevrolet Sonic Sales – July 2017 – Canada
In Canada, Sonic deliveries increased 56 percent to 314 units in July 2017. In the first seven months of the year, Sonic sales decreased 0.6 percent to 3,026 units in Canada.
Sales Numbers - Chevrolet Sonic - July 2017 - Canada
| MODEL | JUL 17 / JUL 16 | JULY 17 | JULY 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| SONIC | +56.22% | 314 | 201 | -0.56% | 3,026 | 3,043 |
The GM Authority Take
America’s ravenous hunger for crossover utility vehicles continues to take its toll on sales of the Sonic family, comprised of the four-door Sonic sedan and the four-door Sonic hatch. As such, we expect Sonic sales to stabilize and remain at their current levels while Chevy crossover sales — such as those of the Trax, Equinox, and Traverse — continue to grow so long as the crossover craze continues.
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Reporting by Francisco Cruz. GM Authority Take analysis by Alex Luft.
Comments
I’m sure the CUV’s are the only thing driving the poor Sonic sales. The over-crowded market, the lackluster refresh, the lack of promotion or lease support couldn’t be other significant factors, could it?
Lack of promotion, non-existent marketing, Chevrolet continues it’s demise.
Best hatchback for the price out there!!
Shame that GM cannot capitalize on its own product.
GM surly does not make the same profit on the Sonic as all its Crossovers.
That explains the lack pf advertising on the Sonic
Dropping the base hatchbacks can’t have helped.
Subaru has shown the way with the Impreza/Crosstrek – there’s no reason for a subcompact CUV that’s basically a lifted hatchback not to share its’ full structure with a non-lifted one. That would allow a company to leverage the popularity of small CUVs into an almost-full small car line (only the sedan would go away).