Mike Devereux may be a familiar face to many Holden followers. He was Holden’s managing director who was tasked with delivering the shock and awe that Holden would cease manufacturing locally in 2017. He was also a major proponent for continued co-investment between the Australian government and GM leading up to the demise of Holden production.
Notably, he helped negotiate an investment package to fund Holden manufacturing through 2022, something that would—unfortunately—fall through. However, since his departure from Holden in 2013, he has been moving through the GM international ranks. Now, he has been appointed Executive Vice President of SAIC-GM-Wuling.
Devereux will succeed Gustavo Céspedes, who will repatriate to GM Mexico and will report to Matt Tsien, GM executive vice president and president of GM China.
“Mike brings to his new role extensive global experience in sales, marketing, engineering, manufacturing and product development,” said Tsien. “He will play a key role in the further strengthening of SAIC-GM-Wuling’s brands and growth of its product lineup.”
SAIC-GM-Wuling is a key component to GM’s dwindling global footprint. As the U.S. automaker continues to pull out of unprofitable markets, China and North America continue to take on a larger role. The SAIC-GM-Wuling partnership accounted for 20 percent of GM’s global deliveries in 2016.
Devereux’s appointment is effective as of August 1.