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Chevy Camaro Sales Decrease 5.6 Percent To 4,691 Units In June 2017

Cumulative Chevrolet Camaro sales decreased in the United States and increased in Canada during June 2017.

Chevrolet Camaro  Sales – June 2017 – United States

Chevrolet Camaro deliveries in the United States totaled 4,691 units in June 2017, a decrease of 5.6 percent compared to 4,969 units sold in June 2016. In the first six months of 2017, sales of the sports car decreased a slight 0.7 percent compared to the first six months of 2016.

Sales Numbers - Chevrolet Camaro - June 2017 - United States

MODEL JUN 17 / JUN 16 JUNE 17 JUNE 16 YTD 17 / YTD 16 YTD 17 YTD 16
CAMARO -5.59% 4,691 4,969 -0.72% 36,567 36,834

Chevrolet Camaro Sales – June 2017 – Canada

In Canada, the Camaro recorded 396 deliveries in June 2017, an increase of nearly 34 percent compared to 296 units sold in June 2016. In the first six months of the year, Camaro sales totaled 1,765 units in Canada, an increase of just under 20 percent compared to the first six months of 2016.

Sales Numbers - Chevrolet Camaro - June 2017 - Canada

MODEL JUN 17 / JUN 16 JUNE 17 JUNE 16 YTD 17 / YTD 16 YTD 17 YTD 16
CAMARO +33.78% 396 296 +19.82% 1,765 1,473

The GM Authority Take

A 5.6 percent decline in U.S. Camaro sales in June is rather unexpected, given the model’s rebound in sales performance last month. Prior to May, Camaro sales had been in a slump since its launch in 2016, which was reportedly due to strategic change as a result of higher pricing of the sixth-gen Camaro.

By comparison, Dodge Challenger sales grew 24 percent during the month to 6,605 units and Ford Mustang sales fell 36.7 percent to 6,186 units. As Dodge and Ford heavily incentivize the Challenger and Mustang, respectively, Chevy has largely refrained from piling incentives onto the sixth-gen Camaro, with the exception of a few bonus cash offers along with specific incentives to lure Mustang owners.

Sales Numbers - Pony Car Segment - June 2017 - USA

MODEL JUN 17 / JUN 16 JUNE 17 JUNE 16 YTD 17 / YTD 16 YTD 17 YTD 16
CAMARO -5.59% 4,691 4,969 -0.72% 36,567 36,834
MUSTANG -36.72% 6,186 9,776 -29.15% 44,608 62,965
CHALLENGER +23.94% 6,605 5,329 +3.81% 35,910 34,593

Related Sales Reporting

Reporting by Francisco (Frankie) Cruz. GM Authority Take analysis by Alex Luft.

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