Those following GM coverage by GM Authority may have seen these funny-looking vans made by GM’s Chinese joint venture partner Wuling. Well, one model is now being sold under the Chevrolet brand as the N300 in select markets around the world, including most markets across South America and parts of Africa (such as Egypt).
In Colombia, for example, the Wuling Hongtu (pictured) is sold as the Chevrolet N300 Cargo and N330 Pasajeros (for passengers) — a compact, inexpensive van with two sliding side doors. The passenger version starts at 47,600,000 Colombian pesos, or roughly $16,400 USD based on current exchange rates, while the cargo variant is slighlty more expensive at 54,000,000 pesos, approximately $18,500.
The same vehicle is available as the N300 Max in Chile and N300 Cargo in Ecuador. Egypt gets a variant called the Chevrolet Move. For its part, Wuling sells these by the boatload in the Chinese domestic market.
From what we understand, the vans are made in China by Shanghai GM Wuling (SGMW) and exported to the markets in which they’re sold. Since the vehicles were developed by Wuling, they have no official Chevrolet or GM “DNA” in their design, engineering, powertrain, or technologies.
The move appears to be a way to grow Chevrolet sales volume and market share in the region, as the vehicles enable it to compete in a new segment not covered by the “traditional” Chevrolet lineup. The strategy appears to be working, as the van holds roughly half of the market share in Colombia. However, we find it a shame that GM is using Wuling vans rather than develop is own direct competitor to the likes of the Ford Transit Connect, which is enjoying market success globally.