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Community Question: Would You Pay $70,000 For A Camaro, Even With Potent Performance Specs?

The Chevrolet Camaro, for a long time, was a one trick pony. Plunk a big engine in a small coupe and voila: a straight-line, pony car was born. However, when the Camaro returned for a fifth-generation last decade, things had changed.

It wasn’t simply about straight line speed, the Camaro could actually go around a corner, too. The fifth-generation Camaro Z/28 proved this—even though it rode on the hefty Zeta platform. Now, here we are, and the sixth-generation Camaro has nearly shaken its pony car stereotype and put on a sports car face, outgunning even the best from Germany.

But, $70,000? That’s a lot of money for a car with a bowtie badge. That’s the topic of today’s Community Question.

Of course, we’re talking about the 2018 Chevrolet Camaro ZL1 1LE, which was priced just yesterday at $69,995. The ZL1 1LE Extreme Track Performance Package, as it’s officially titled, warrants a $7,500 premium over a standard ZL1 coupe. $7,500 nets a lot, though.

Multimatic DSSV dampers, sticky Goodyear Eagle F1 Supercar tires, additional aero bits and more make up the Camaro ZL1 1LE.

But we totally understand the argument: it’s still a Camaro. Yet, it has become evident buyers are looking past the Chevrolet badge and looking at a high-performance sports car. That’s despite what stereotypes the Camaro nameplate brings with it. Mullets are not required.

If the Camaro wore any other badge, it would look like the performance car deal of the century. However, it will likely take a little more persuasion before the Bimmer and Benz crowd truly begin cross shopping M and AMG badges with bowties. In the meantime, the Camaro ZL1 1LE is undeniably a value proposition.

Former GM Authority staff writer.

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Comments

  1. I’m not sure, I’ll have to mullet over.

    Reply
    1. It’s only 10:43 a.m. and I think I can decidedly say you win the internet today. There’s no actual prize involved, but well done.

      -Sean

      Reply
  2. Most people were expecting this car to cost more, so I think $70k is right in the wheelhouse for a vehicle of this caliber.

    Reply
  3. If the rumors of the price of the Corvette c8 are true then this for a Camaro doesn’t seem so bad.

    Reply
  4. I don’t understand the question. People are paying this much for the Mustang Gt350R…

    Reply
  5. The real question is whether someone might be able to buy a 2018 Chevrolet Camaro ZL1 1LE for $70K out the door given that this is a world class sports car that is light-years from something like the 1982 Camaro Z/28 as the ’18 Camaro ZL1 1LE isn’t just fast in a straight line as it’s got the underpinnings to not embarrass itself on the Nurburgring.

    Reply
  6. I would pay $70,000, BUT I would like to ask GM what stealership would actually sell me one for the MSRP?

    Reply
    1. I will sell it to you at MSRP, I only have allocations for 2.

      Reply
  7. Hey, if I had the money, there’d already be one in my garage.

    Reply
  8. It’s a Camaro and the faster one. So, yes it’s not a lot of money

    Reply

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