Opel is dipping its toes further into carpooling and various sorts of personal mobility with its latest partnership with France’s BlaBlaCar. The deal is pretty simple: use your Opel for carsharing through BlaBlaCar and receive special deals and discounts in return.
Through BlaBlaCar, the world’s largest long-distance carpooling community, Opel will offer special deals and discounts on for the lease or purchase of a new vehicle. Furthermore, Opel will toss in further discounts on lease payments for every month owners carpool through the BlaBlaCar service.
“The BlaBlaCar community will purchase more than 1.3 million cars in 2017. The idea here is to leverage the strength of this community to unlock deals that our members would not otherwise be able to access. We want to return value to our Ambassadors, whilst allowing their shared car usage to generate significant additional savings on the cost of their car,” Nicolas Brusson, CEO of BlaBlaCar, said.
As traditional car ownership continues to shift, Opel expects more types of programs, such as its partnership with BlaBlaCar, to crop up. For now, though, the deals look pretty attractive through BlaBlaCar.