Cadillac XTS Sales Taper 34 Percent To 1,484 Units In March 2017
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Cadillac XTS sales increased in the United States and in Canada during March 2017.
Cadillac XTS Sales – March 2017 – United States
Cadillac XTS deliveries in the United States totaled 1,484 units in March 2017, a decrease of 34 percent compared to 2,247 units sold in March 2016. In the first three months of 2017, sales of the full-size luxury sedan have decreased 20.4 percent to 4,678 units.
Sales Numbers - Cadillac XTS - March 2017 - United States
| MODEL | MAR 17 / MAR 16 | MARCH 17 | MARCH 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| XTS | -33.96% | 1,484 | 2,247 | -20.35% | 4,678 | 5,873 |
Cadillac XTS Sales – March 2017 – Canada
In Canada, XTS sales increased 32 percent to 70 units in March. In the first three months of the year, XTS sales have increased 17 percent to 151 units in Canada.
Sales Numbers - Cadillac XTS - March 2017 - Canada
| MODEL | MAR 17 / MAR 16 | MARCH 17 | MARCH 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| XTS | +32.08% | 70 | 53 | +17.05% | 151 | 129 |
The GM Authority Take
With a drop in both month-over-month (for two months straight) and year-over-year sales volumes, we are now even more confident to conclude that the XTS is the latest victim in the shifting consumer buying dynamics, which currently favor crossovers and SUVs over sedans.
Another factor that could be playing into the XTS’ sales decline is the fact that the current model has aged since its introduction 2013 model year introduction, thereby potentially becoming less competitive when compared with direct rivals such as the Lincoln Continental. Luckily, the upcoming XTS refresh should address this potential concern.
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Reporting by Francisco (Frankie) Cruz. GM Authority Take analysis by Alex Luft.
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The XTS refresh cannot come soon enough, I think it would also boost sales if they were to offer a sport-back version.
The refresh makes sense, but any further investment in this architecture would not make much sense given its age and heft.
The sport-back would be much more fitting on the CT6… or the CT# replacements of the ATS and CTS.
I just figured it would be a bit more convenient and might appeal to a larger audience, since the XTS has such a large trunk with such a small opening.
a sport back XTS would be down right ugly.
Maybe GM should consider a tighter sized version of this front drive based sedan. Add AWD and an engine/suspension performance option?
Half of the Country still has to deal with snow, ice and lots of bad weather.
We do know that the XTS gets good sales from the Limo crowd, but not sure if this is good for the brand’s image?
I think the soft riding FWD should be for large prestigeus family sedans and the hard riding RWD ATS, CTS and CT6 should be sports coupes or corvette status….the ATS, CTS and CT6 have no business being family cars….they should make the future XTS into a low and elegant car like the Audi A8….I find the XTS fat and stubby.
I’ve already said this is my favorite Cadillac and secondly the Escalade. Both are the last real Cadillacs, in my opinion. I think a refresh should of came for the 2017 model year, or even 16. However, moving to the V-Sport grill as standard helped tremendously. I’m sorry but the original 2013-15 standard and platinum grills didn’t compliment the XTS’s proportions and were ugly in my opinion. The older grills seem to make the front end look a bit stubby as the car did overall.
On the contrary the sport grill of the 16-17 models makes the XTS look much better somehow, its weird how a simple change can affect the look of the proportions over all.
Most importantly, something about the latest XTS’ seem different to me, in real life and I can’t pinpoint it. Its as if the proportions are slightly different or have been changed without making it public – more pleasant than the 2013-15 models. I see the older iterations once in a while parked up front near supermarkets and they don’t look that good, in my opinion, and most of them seem to be dirty. I have no idea why this is a trend with those year models.
However, the latest ones 2016 forward that I’ve seen out in the wild, look pretty classy, and great in real life and have dominant road pretense and stance, again I can’t pinpoint the changes besides the Sport grill. It’s odd.
Overall, I look forward to seeing what changed the refresh will bring, and I believe it should of been ushered in around the 16 or 17 model year for best effect. (MKZ refresh and Continental stole the show).
Furthermore, I believe the fact that the XTS doesn’t photograph well, but looks better in real life has hampered it’s market perception. Also, personally, I really think GM offering the XTS up as the standard “luxury” option for Rental companies such as Enterprise is a terrible decision. When someone is paying $50-70k or ~$900-1000 per month on payments for an automobile, that car better make them feel special every time they get behind the steering wheel, period. If any average joe can go rent an XTS or often times get comped and upgraded to one, it diminishes the brand and car, tremendously, in my opinion. No one wants their luxury car to be a rental. And without even discussing residuals being terrible become of oversupply in the used market (almost always previous owners such as Avis/Enterprise). This is a major gripe of mine, and I do believe it has taken a bite out of what could have been a well received luxury sedan in the market. In many ways the XTS was the dark horse contender, that has been hampered from day one.
For this reason, I doubt Continentals or CT6 will be rentals, I’ll await to see and if they were, I wonder how much the automotive press would still fawn over those cars. I wish they’ve learned their lesson ahead of time.