General Motors reported 237,388 new vehicle deliveries in February 2017, a 4.2 percent increase compared to February 2016. Sales were down at Buick and Cadillac, and up at Chevrolet and GMC.
General Motors sold 188,715 vehicles in February to individual or “retail” customers in the U.S., an increase of 4.9 percent from February 2016 levels. Due to record sales of crossovers, large SUVs and pickups during the month, GM’s retail market share increased more than one-half percentage point compared to a year ago while Average Transaction Prices (ATPs), which reflect what customers pay after sales incentives, set a new February record.
“Our retail-focused go-to-market strategy is delivering robust results,” said Kurt McNeil, U.S. vice president, Sales Operations. “All of our brands grew their average transaction prices by healthy amounts, and we delivered solid growth in the industry’s fastest-growing and most profitable segments.”
Sales Summary - February 2017 - General Motors - USA
| Sales | Sales Mix | |||||
|---|---|---|---|---|---|---|
| Total | 237,388 | 227,825 | +4.2% | +9,563 | 100.0% | 100.0% |
| Sale Type | February 2017 | February 2016 | February 2017 / February 2016 | February 2017 - February 2016 | February 2017 | February 2016 |
| Retail | 188,715 | 179,958 | +4.9% | +8,757 | 79.5% | 79.0% |
| Fleet | 48,673 | 47,867 | +1.7% | +806 | 20.5% | 21.0% |
In the first two months of 2017, GM U.S. sales have increased 0.4 percent to 433,297 units.
GM U.S. February 2017 Sales Notes
General Motors sales overview:
Sale types:
- Total sales increased 4 percent to 237,388 units compared to an estimated 1 percent decline for the industry, giving GM a market share of 17.5 percent, an increase of 0.9 percentage points
- Retail sales increased 4.9 percent or 8,757 vehicles to 188,715 units compared to no retail sales volume change for the industry, equating to a retail market share of 17.7 percent, an increase of 0.7 percentage points. GM February retail sales accounted for 79.5 percent of total sales:
- Chevrolet retail sales increased 2.8 percent to 125,207 units
- GMC retail sales increased 15.6 percent to 38,417 units
- Buick retail sales increased 8.1 percent to 15,480 units
- Cadillac retail sales decreased 9.1 percent to 9,611 units
- Small business deliveries, which are included in retail sales, were up 13 percent drive by a 22 percent increase in full-size pickup trucks and a 30 percent increase in large vans
- Fleet sales increased 1.7 percent or 806 units to 48,673 units, accounting for 20.5 percent of total sales:
- Government deliveries were up 4 percent
- Daily rental deliveries were down 2 percent, as planned
- Commercial deliveries increased 7 percent, making the best February Commercial sales performance since 2008, driven by an 11 percent increase in pickup truck sales and a 75 percent increase in Chevrolet Malibu sales
Average Transaction Prices (ATPs) & Incentive Spending:
- ATPs based on J.D. Power PIN estimates:
- GM’s ATPs, which reflect retail transaction prices after sales incentives, rose $570 per unit to $34,900, a new February record.
- Three years of J.D. Power PIN data shows that GM has led the industry in ATPs in 35 of 36 months through February
- GM internal data shows that incentive spending was essentially flat year-over-year, which is in sharp contrast to recently-published PIN estimates that noted an increase of 2.7 percentage points to 15 percent of ATP.
- GM was the only domestic automaker and one of only two full-line automakers to reduce incentives as a percentage of ATP, with spending decreased 0.3 points to 12.7 percent, while the industry average was 12.3 percent, up 1.3 points.
Inventory:
- February month-end inventory was 900,681 units for a 91-day supply:
- An increase of 22,091 units from the 878,590 units at the end of January 2017
- A decrease of 17 days from the 108 days supply at the end of January 2017
SAAR:
- In February 2017, GM estimates that the seasonally adjusted annual selling rate (SAAR) for light vehicles was approximately 17.5 million units and 17.5 million units for 2017 calendar-year-to-date.
Chevrolet sales increased 3.4 percent to 164,095 units:
- Chevrolet Bolt EV sales totaled 952 units
- Chevrolet Camaro sales decreased 24.27 percent to 4,658 units
- Chevrolet Caprice sales decreased 64.79 percent to 25 units
- Chevrolet Colorado sales increased 1.69 percent to 7,519 units
- Chevrolet Commercial Truck sales totaled 684 units
- Chevrolet Corvette sales decreased 1.65 percent to 2,081 units
- Chevrolet Cruze sales increased 18.23 percent to 15,367 units
- Chevrolet Equinox sales increased 13.31 percent to 22,464 units
- Chevrolet Express sales increased 21.97 percent to 5,258 units
- Chevrolet Impala sales decreased 21.67 percent to 7,165 units
- Chevrolet Malibu sales decreased 42.08 percent to 12,406 units
- Chevrolet SS sales increased 50.3 percent to 248 units
- Chevrolet Silverado sales increased 17.08 percent to 50,504 units
- Chevrolet Sonic sales decreased 49.54 percent to 2,140 units
- Chevrolet Spark sales increased 21.47 percent to 2,139 units
- Chevrolet Suburban sales increased 9.43 percent to 3,922 units
- Chevrolet Tahoe sales increased 17.96 percent to 7,660 units
- Chevrolet Traverse sales increased 14.4 percent to 10,477 units
- Chevrolet Trax sales increased 37.22 percent to 6,606 units
- Chevrolet Volt sales increased 61.63 percent to 1,820 units
Cadillac sales decreased 8.6 percent to 10,823 units:
- Cadillac ATS sales decreased 36.83 percent to 1,005 units
- Cadillac CT6 sales totaled 802 units
- Cadillac CTS sales decreased 37.51 percent to 913 units
- Cadillac ELR sales decreased 100 percent to 0 units
- Cadillac Escalade sales decreased 21.21 percent to 1,434 units
- Cadillac Escalade ESV sales decreased 3.34 percent to 1,012 units
- Cadillac SRX sales decreased 99.48 percent to 21 units; the crossover has been replaced by the XT5
- Cadillac XT5 sales totaled 4,291 units
- Cadillac XTS sales decreased 25.81 percent to 1,345 units
Buick sales decreased 9.4 percent to 16,131 units:
- Buick Cascada sales increased 27.68 percent to 632 units
- Buick Enclave sales decreased 27.94 percent to 2,973 units
- Buick Encore sales increased 11.15 percent to 6,528 units
- Buick Envision sales totaled 3,139 units
- Buick LaCrosse sales decreased 49 percent to 1,348 units
- Buick Regal sales decreased 36.38 percent to 1,023 units
- Buick Verano sales decreased 84.08 percent to 488 units
GMC sales increased 17.2 percent to 46,339 units:
- GMC Acadia sales increased 25.95 percent to 8,781 units
- GMC Canyon sales increased 22.05 percent to 2,978 units
- GMC Savana sales increased 33.55 percent to 1,843 units
- GMC Sierra sales increased 15.89 percent to 17,618 units
- GMC Terrain sales increased 6.69 percent to 8,783 units
- GMC Yukon sales increased 22.59 percent to 3,707 units
- GMC Yukon XL sales increased 15.31 percent to 2,629 units
Sales Results - February 2017 - USA - Chevrolet
| MODEL | FEB 2017 / FEB 2016 | FEBRUARY 2017 | FEBRUARY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| BOLT EV | * | 952 | * | * | 2,114 | * |
| CAMARO | -24.27% | 4,658 | 6,151 | -29.53% | 8,246 | 11,702 |
| CAPRICE | -64.79% | 25 | 71 | -7.61% | 85 | 92 |
| COLORADO | +1.69% | 7,519 | 7,394 | +7.98% | 13,932 | 12,902 |
| COMMERCIAL TRUCK | * | 684 | * | * | 1,166 | * |
| CORVETTE | -1.65% | 2,081 | 2,116 | -7.55% | 3,344 | 3,617 |
| CRUZE | +18.23% | 15,367 | 12,998 | +29.08% | 35,316 | 27,360 |
| EQUINOX | +13.31% | 22,464 | 19,825 | +4.27% | 40,038 | 38,399 |
| EXPRESS | +21.97% | 5,258 | 4,311 | +32.61% | 9,580 | 7,224 |
| IMPALA | -21.67% | 7,165 | 9,147 | -31.18% | 13,137 | 19,089 |
| MALIBU | -42.08% | 12,406 | 21,418 | -42.53% | 20,783 | 36,164 |
| SILVERADO | +17.08% | 50,504 | 43,136 | +6.24% | 86,057 | 80,999 |
| SONIC | -49.54% | 2,140 | 4,241 | -46.52% | 4,235 | 7,919 |
| SPARK | +21.47% | 2,139 | 1,761 | +33.03% | 3,834 | 2,882 |
| SS | +50.30% | 248 | 165 | +23.32% | 312 | 253 |
| SUBURBAN | +9.43% | 3,922 | 3,584 | +39.42% | 9,556 | 6,854 |
| TAHOE | +17.96% | 7,660 | 6,494 | +6.68% | 13,541 | 12,693 |
| TRAVERSE | +14.40% | 10,477 | 9,158 | +15.60% | 18,695 | 16,172 |
| TRAX | +37.22% | 6,606 | 4,814 | +38.59% | 11,863 | 8,560 |
| VOLT | +61.63% | 1,820 | 1,126 | +61.69% | 3,431 | 2,122 |
| CHEVROLET TOTAL | +3.44% | 164,095 | 158,644 | +0.95% | 299,265 | 296,447 |
Sales Results - February 2017 - USA - Cadillac
| MODEL | FEB 2017 / FEB 2016 | FEBRUARY 2017 | FEBRUARY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| ATS | -36.83% | 1,005 | 1,591 | -25.55% | 1,979 | 2,658 |
| CT6 | * | 802 | * | * | 1,436 | * |
| CTS | -37.51% | 913 | 1,461 | -35.17% | 1,604 | 2,474 |
| ELR | -100.00% | 0 | 91 | -98.10% | 3 | 158 |
| ESCALADE | -21.21% | 1,434 | 1,820 | -12.96% | 2,652 | 3,047 |
| ESCALADE ESV | -3.34% | 1,012 | 1,047 | +9.28% | 1,991 | 1,822 |
| SRX | -99.48% | 21 | 4,017 | -99.00% | 88 | 8,795 |
| XT5 | * | 4,291 | * | * | 8,174 | * |
| XTS | -25.81% | 1,345 | 1,813 | -11.91% | 3,194 | 3,626 |
| CADILLAC TOTAL | -8.59% | 10,823 | 11,840 | -6.46% | 21,121 | 22,580 |
Sales Results - February 2017 - USA - Buick
| MODEL | FEB 2017 / FEB 2016 | FEBRUARY 2017 | FEBRUARY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CASCADA | +27.68% | 632 | 495 | +61.92% | 944 | 583 |
| ENCLAVE | -27.94% | 2,973 | 4,126 | -27.54% | 5,665 | 7,818 |
| ENCORE | +11.15% | 6,528 | 5,873 | +9.20% | 11,786 | 10,793 |
| ENVISION | * | 3,139 | * | * | 5,326 | * |
| LACROSSE | -49.00% | 1,348 | 2,643 | -60.37% | 2,655 | 6,700 |
| REGAL | -36.38% | 1,023 | 1,608 | -53.67% | 1,974 | 4,261 |
| VERANO | -84.08% | 488 | 3,066 | -84.84% | 898 | 5,925 |
| BUICK TOTAL | -9.43% | 16,131 | 17,811 | -18.94% | 29,248 | 36,080 |
Sales Results - February 2017 - USA - GMC
| MODEL | FEB 2017 / FEB 2016 | FEBRUARY 2017 | FEBRUARY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| ACADIA | +25.95% | 8,781 | 6,972 | +43.08% | 17,680 | 12,357 |
| CANYON | +22.05% | 2,978 | 2,440 | +6.94% | 5,037 | 4,710 |
| SAVANA | +33.55% | 1,843 | 1,380 | +6.88% | 3,078 | 2,880 |
| SIERRA | +15.89% | 17,618 | 15,202 | +5.97% | 31,350 | 29,583 |
| TERRAIN | +6.69% | 8,783 | 8,232 | -11.97% | 15,024 | 17,067 |
| YUKON | +22.59% | 3,707 | 3,024 | +21.39% | 6,787 | 5,591 |
| YUKON XL | +15.31% | 2,629 | 2,280 | +10.11% | 4,707 | 4,275 |
| GMC TOTAL | +17.22% | 46,339 | 39,530 | +9.42% | 83,663 | 76,463 |
Sales Results - February 2017 - USA - GM Totals
| BRAND | FEB 2017 / FEB 2016 | FEBRUARY 2017 | FEBRUARY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CHEVROLET TOTAL | +3.44% | 164,095 | 158,644 | +0.95% | 299,265 | 296,447 |
| CADILLAC TOTAL | -8.59% | 10,823 | 11,840 | -6.46% | 21,121 | 22,580 |
| BUICK TOTAL | -9.43% | 16,131 | 17,811 | -18.94% | 29,248 | 36,080 |
| GMC TOTAL | +17.22% | 46,339 | 39,530 | +9.42% | 83,663 | 76,463 |
| GM USA TOTAL | +4.20% | 237,388 | 227,825 | +0.40% | 433,297 | 431,570 |
About The Numbers
- All percent change figures compared to February 2016, except as noted
- There were 24 selling days in February 2017 and 24 selling days in February 2016
- Starting in September 2016, GM began reporting sales of the Chevrolet City Express and Low Cab Forward on a single line entitled Commercial Truck
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
- February 2017 GM sales results
- U.S. GM February 2017 sales results
- February 2017 Chevrolet sales results
- February 2017 Cadillac sales results
- February 2017 Buick sales results
- February 2017 GMC sales results
- GM Canada February 2017 sales results
- GM China February 2017 sales results
- Global February 2017 Cadillac sales results
- U.S. GM February 2017 sales results
Comments
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Malibu should be doing better given it’s newness. The midsized segment it’s down but Malibu should be benefiting from a discontinued 200, a blah Altima and an aging Fusion.
Buick has a nice line up but as a middle brand has a built in ceiling. New Regal is nice than Continental, IS, ATS but will never steal the show unless it sells cheap like Encore.
Is assume by “new Regal” you mean the new LaCrosse? If so, there needs to be a deep dive into why that has been a complete sales dud after a completely new renovation. Is it simply that “near premium” sedans are a basically a dead market? Continental sales were only around 1,100, so that’s not doing any better.
One thing I’ve mentioned before: they do not seem to market this car, at all. I can’t recall seeing one ad — in print, on TV, or even online — for it. Do people even know this car exists?
And I came across this news release from a dealer yesterday: they compare the LaCrosse with the Accord! The LaCrosse is $5-8,000 more expensive than the Accord — why is that the comparison? Why are they talking down their own car? Buick LaCrosse should be going against, favorably, Infiniti, Acura, Volvo, Kia (Cadenza) and Lincoln — not a freaking Honda Accord.
http://www.palmengm.com/clp-2017-buick-lacrosse-vs-2017-honda-accord?utm_source=prnewswire&utm_campaign=27feb2017&utm_medium=press_release
Interesting that Bolt sales went down. Is that due to delivery issues or the fact that January was front-loaded?
Cadillac…uggh. The XT5 is doing pretty well, I guess.
What the heck is going on with GMC? Did they have some super sales event or something? Those sales figures are across-the-baord impressive, unless they had some super, duper discounting.
GMC: discounting and selling only trucks caused the spike in sales.
Cadillac: what to say? Thought CT6 would be a little better. Also the Escalades.
ATS, CTS and XTS did not surprise. XT5 did well though.
Chevrolet: deep discounting especially on Silverado and cars.
Buick: a new Enclave and Regal will be welcomed when they arrive. Buick will be fine though.
Cadillac isn’t uggh, it is sweat time! Even the regular Escalade had a tough month.
Not yet for sweat time.
Their product mix is still sedan focussed which is a death sentence in today’s market.
If they are still struggling after the arrival of the XT3 and XT7 then panic should set in.
Are we starting to see the beginning of a sales slump for the industry . If you take away the big SUV’s and trucks nothing else is looking very positive . GMC is definitely doing very well with the new Acadia , that seem to take some time t gain traction . Even the old Terrain sold as many units as the new Acadia . I have said it before but with the Terrain its styling is so different from the rest in its segment where if you took the badges off of some of them most people wouldn’t be able to tell what company they came from ( except Lexus ) .
Buick must be dumb-founded as to the poor reception for its new LaCrosse . like what others have said I have not seen any ads promoting their flagship except for current deals on leasing . And it shows at dealerships near me that have rows of them that they didn’t even brush the snow off of them after our last snow storm .
Cadillac NEEDS new product to sell , XT5 seems to have hit the wall and CT6 is worse and I don’t believe its all because its a car and not an SUV . The sell imposed hiatus is really hurting sales of their ageing portfolio .