Chevrolet runs deep with Major League Baseball, but the brand not only has its hands in America’s pastime but in soccer, too. And the brand has named two big names to groom and promote the next generation of all-stars.
Andrew McCutchen, outfielder for the Pittsburgh Pirates, and Alex Morgan, gold medalist and soccer champion, have been tapped as Chevrolet’s new youth sports ambassadors.
Starting with Chevrolet youth baseball, the brand has grown and supported the sport since 2006 through a community outreach program. Those participating in the program have received 135,000 equipment kits from Chevrolet itself and the brand has taken to renovate 9,400 ballparks for the youngsters. Now, McCutchen will come into play to grow the initiative even further and help provide a positive impact on young baseball players across the country.
As for Chevrolet youth soccer, the brand has had its hand in the sport since 2010 here in the U.S. Much like its baseball program, Chevrolet youth soccer works as a grassroots, community outreach program to provide opportunities for young soccer players. Instructional clinics, 6,200 equipment kits and more have been made available to 5 million children in the U.S.
Morgan climbs aboard at a time when soccer continues to gain momentum in the United States and will further cultivate kids’ love for football, sorry, soccer.
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