We don’t know much about Buick’s upcoming Super Bowl ad, but now, we do know who will be starring in it. CBS first reported Carolina Panthers quarterback, Cam Newton, and Australian supermodel, Miranda Kerr, will be the stars of the ad.
1/13/2017 Miranda Kerr and Carolina Panther star Cam Newton shooting for a SuperBowl commerical for BUICK pic.twitter.com/tUAZSZUgiH
— Miranda Kerr PH (@MirandaKFansPH) January 19, 2017
Buick’s first-ever Super Bowl ad debuted in 2016, featuring Odell Beckham Jr and Emily Ratajkowski, plus the 2016 Buick Cascada commercial. The ad continued Buick’s ongoing perception shift of poking fun at stereotypes surrounding the brand.
This year’s ad is also said to continue that trend, with Buick stating, “We’ve reached halftime in our new product rollout as we enter 2017 and are excited to again be a part of the big game as we continue to grow awareness and shift perception of our brand.”
The star cars of the ad are also unknown, but the ad comes at a crucial point as Buick looks to introduce an all-new, 2018 Buick Regal and 2018 Enclave this year.
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