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Chevy Equinox Sales Fall 11 Percent To 19,664 Units In October 2016

Chevrolet Equinox deliveries in the United States totaled 19,664 units in October 2016, a decrease of 11 percent compared to the 22,086 units sold in October 2015. In the first ten months of 2016, sales of the crossover utility vehicle have decreased 18 percent to 193,400 units.

Sales Numbers - Chevrolet Equinox - October 2016 - United States

MODEL OCT 16 / OCT 15 OCTOBER 16 OCTOBER 15 YTD 16 / YTD 15 YTD 16 YTD 15
EQUINOX -10.97% 19,664 22,086 -18.10% 193,400 236,128

In Canada, the Chevy Equinox recorded 1,657 deliveries in October 2016, down 7 percent compared to October 2015. In the first ten months of the year, sales of the CUV totaled 15,405 units in Canada, a decrease of 7 percent compared to the first ten months of 2015.

Sales Numbers - Chevrolet Equinox - October 2016 - Canada

MODEL OCT 16 / OCT 15 OCTOBER 16 OCTOBER 15 YTD 16 / YTD 15 YTD 16 YTD 15
EQUINOX -7.01% 1,657 1,782 -7.05% 15,405 16,574

The GM Authority Take

The current, second-generation Chevrolet Equinox was introduced in 2010, making 2017 its eighth year on the market with relatively few changes. This circumstance translates to it being the oldest vehicle in its segment, which makes its current sales performance in the highly-competitive CUV space very astonishing.

As in September, we believe that the dip in October Equinox deliveries stems from the following two factors:

  1. GM North America’s focus to decrease higher-volume less profitable fleet sales in favor of lower-volume yet more profitable retail sales
  2. The market favoring more modern crossovers in the Equinox’s competitive set

Opportunely, an all-new, third-generation Equinox is on its way. Set to go on sale in the spring of 2017, the 2018 Chevy Equinox rides on an all-new architecture (GM’s D2 platform), features an all-new exterior and interior, and is more fuel-efficient. The crossover also sheds quite a bit of weight thanks to its new platform while also becoming the only vehicle in its class to offer a turbo-diesel engine.

2018 Chevrolet Equinox Reveal 02

As such, we believe that the introduction of the next-gen, 2018 Chevy Equinox should result in a rebound of Equinox sales volumes.

Related Information And Reporting

Reporting by Francisco Cruz. GM Authority Take analysis by Alex Luft.

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Comments

  1. Also Spring Hill is no longer manufacturing the Equinox overflow so there is that lost production. CAMI and Oshawa are still working overtime

    Reply
  2. Completely expected.
    This is a 6 year old product in a segment full of newbies.
    They will get a much needed boost when they new ‘Nox comes out next year.

    Reply
    1. Actually 8 yrs old (2010 – 2017). It’s doing very well considering the age of design.

      Reply
      1. Duely noted. Thanks.

        Reply
  3. Well most people are now going to wait for the new one since it was shown.

    Also the option packages have been limited compared to before. If I recall you can only get V6 FWD on the Terrain etc.

    Reply
  4. Even if Equinox sales dropped, it is still the second best selling GM vehicle for many years! Only the Chevy Silverado sells more. By 2018, the Equinox will increase sales again. I wish GM will comply many requests to produce a hybrid or EREV Equinox, too, for 2018.

    I own a 2009 Equinox and I love it!

    Reply

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