General Motors has filed a second application to register LTX as a trademark with the United States Patent and Trademark Office (USPTO), GM Authority has discovered.
The automaker’s September 19th, 2016 application is assigned serial number 87175690 and specifies that the mark will be used to name “Engines for automobiles, sport utility vehicles, trucks and vans.”
This is the second time time that General Motors has applied for the LTX trademark, with the first time being on April 2nd, 2013.
The GM Authority Take
The scenario for this LTX re-filing is the same as with the LT5 filing, both of which were filed concurrently.
We believe that the reason for GM’s second filing for the LTX mark is directly associated with the automaker’s desire to secure rights to the mark, but then running out of time to do so via the original 2013 application.
It’s worth noting that, to successfully register a trademark, an applicant bears the burden to prove to the USPTO that the name for which it is filing (in this case — LTX) is a real-world product or service. This is performed via a document called Statement of Use, a vital element of the trademark application process that the applicant has up to three years to provide to the office.
The only question now is what GM is reserving LTX for, in the presence of LT5.
Stay tuned to GM Authority for LTX news as well as for continuous GM news coverage.
Comments
LT5= C7 Corvette ZR1 TT V8 engine
LTX(LT8)= 4.5L C8 Corvette Zora Mid-engine, SOHC 2camshafts 4v TT V8 engine.
Yea, No.
Unless it is of the cam in cam design, (Mechadyne-int./Mahle), is any one still doing those?
Then how are they going to pass much harder emission stander’s with a two valve heads ?
With independent cam phasing (VVT) that dual overhead camshafts allow!
Don’t get me wrong, me likes the beloved GM push rod engine, but there is no way (in my opinion) they will go with a SOHC configuration that doesn’t incorporate the aforementioned “DuoCam” design.
It could be a 4 cylinder or a V6. All recent production V8 Engines end with a number not a letter.
LT(X)perimental? The corvette has always introduced new tech.
Lets not forget, although a crate moror, the LSX was an e(X)treme performance motor/block.
Going with an LTX-1,-2,-3 etc. exclusive to the Corvette to go along with the “C” designation for the different generations of the car itself would add more prestige I would think!