Cadillac of Europe has done the executive shuffle as it names Rene Kreis its new Head of Public Relations for the region.
Kreis, age 57, has held various PR roles in General Motors including positions Opel and Chevrolet globally. Most recently held the position of Public Relations Manager with Cadillac. That position will be filled by Gordon Mueller.
“We are very pleased to welcome Rene back to the European Cadillac team. As a seasoned PR professional he will be reassuming the leadership in Cadillac Europe’s PR and communications activities”, said Florian Spinoly Director Marketing, Product & Public Relations.
“He brings with him a wealth of experience from his previous PR assignments in Europe and overseas. The second new PR team member, Gordon Mueller (30), is joining us from Samsung where he was in charge of the press office in Switzerland. Gordon will be instrumental in primarily taking our lifestyle media initiatives to the next level.”
Kreis’ appointment was effective September 1.