For the third consecutive year, GMC has been named Most Ideal Popular Brand through AutoPacific’s 2016 Ideal Vehicle Awards.
Leading the award were the 2016 GMC Yukon/Yukon XL, 2016 GMC Sierra and 2016 GMC Acadia. Each were ranked highest in the Large SUV, Large Crossover and Light Duty Pickup segment respectively.
The Ideal Awards are based on 65,000 responses from owners across all vehicle brands. After 90 days of ownership, customers were asked which changes they would make to their car or truck in 15 key categories, including ride and handling, interior storage, safety features, power and acceleration and technology.
“By asking vehicle owners if they would change various aspects of their vehicle if given the opportunity, we not only identify problem areas and opportunities for improvement, but we also find out which manufacturers are truly hitting the mark with owners,” said George Peterson, president of AutoPacific.
“The results demonstrate we are succeeding in our mission to provide our customers with a premium ownership experience,” said Duncan Aldred, vice president of GMC. “We are blending precision design, technology and capability throughout our lineup. When you add our luxury-focused Denali portfolio, which makes up nearly 25 percent of GMC sales, we are setting ourselves apart from our competitors.”
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