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Chevrolet Serving As Official Sponsor Of ‘TRON’ At Shanghai Disney Resort

Shanghai Disney resort has only recently opened its doors, but Chevrolet has stepped in to sponsor an iconic attraction among Disney fans.

Inspired by the futuristic world of the Disney film TRON: Legacy, guests are scanned into the computerized world of TRON, then board their own personal two-wheeled Lightcycles, and are launched into the all new game grid of the Lightcycle Power Run.

Chevrolet announced itself as the exclusive sponsor of the TRON Lightcycle Power Run in the Tomorrowland portion of the theme park and resort. Along with the announcement, the brand revealed a special Chevrolet Camaro to welcome guests as they “Find New Roads” and make new memories.

Former GM Authority staff writer.

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