It’s no surprise big cities have lower car ownership. Therefore, General Motors is not surprised its market share is the weakest in major cities.
“If you look at our market share, where we are the weakest, it’s in the big city areas,” North America CFO John Stapleton said during a presentation Wednesday at Citi’s 2016 Industrials Conference in Boston. “In one aspect, I could view this as an opportunity for General Motors to grow our market share in the cities with autonomous vehicles.”
Naturally, congested areas are prime for ride sharing and autonomous vehicles. GM has taken major steps to ensure it grabs a share of this future market with a $500 million investment into Lyft, the acquisition of Cruise Automation and the launching of Maven, GM’s personal mobility brand.