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General Motors Canada Sales Down 16.5 Percent To 22,939 Units In May 2016

Chevrolet, Buick, GMC, and Cadillac dealers in Canada delivered 22,939 new vehicles in May 2016, a 16.5 percent decrease compared to May 2015. Sales of the Chevrolet, Cadillac, and GMC brands were down, while those of Buick were up.

“In May we continued to focus on our strategy of growing profitable retail share while maintaining disciplined incentive spending and reducing rental deliveries”, said John Roth, vice president, sales, service and marketing for GM Canada. “GM Canada’s retail sales are up 2.4 per cent calendar year to date.”

May 2016 notes (vs. May 2015, except as noted):

General Motors sales overview:

  • Total sales decreased 16.5 percent to 22,939 units
  • Retail sales decreased 18 percent or 3,454 units to 15,770 units. Retail sales accounted for 68.7 percent of total sales in May 2016, down 1.3 percent from 70 percent in May 2015
  • Fleet sales decreased 13 percent or 1,069 units to 7,169 units. Fleet sales accounted for 31.2 percent of total sales in May 2016, down 1.2 percent from 30 percent in May 2015

Sales Summary - May 2016 - Canada - General Motors

MAY 2016 RETAIL / MAY 2015 RETAILMAY 2016 RETAILMAY 2015 RETAILMAY 2016 FLEET / MAY 2015 FLEETMAY 2016 FLEETMAY 2015 FLEETMAY 2016 TOTAL / MAY 2015 TOTALMAY 2016 TOTALMAY 2015 TOTAL
-18%15,77019,224-13%7,1698,238-16.5%22,93927,462

Chevrolet sales decreased 20.91 percent to 13,028 units:

Cadillac sales decreased 24.69 percent to 909 units:

Buick sales increased 2.29 percent to 1,606 units:

GMC sales decreased 9.94 percent to 7,396 units:

Sales Results - May 2016 - Canada - Chevrolet

MODELMAY 2016 / MAY 2015MAY 2016MAY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
CAMARO-32.21% 404596-18.94%1,177 1,452
CITY EXPRESS-47.92% 2548+20.83%348 288
COLORADO-8.90% 522573+6.86%2,289 2,142
CORVETTE-51.33% 219450-21.70%700 894
CRUZE-57.67% 1,5743,718-26.79%9,465 12,928
EQUINOX-0.93% 2,0322,051-4.31%7,410 7,744
EXPRESS+72.22% 341198+36.67%1,446 1,058
IMPALA+16.61% 358307+15.25%1,315 1,141
MALIBU-31.61% 9281,357+21.95%5,744 4,710
ORLANDO-100.00% 01-95.83%1 24
SILVERADO-19.79% 3,6164,508+3.63%18,163 17,526
SONIC+26.49% 912721-10.55%2,458 2,748
SPARK+9.59% 400365+75.51%1,111 633
SUBURBAN+16.06% 159137+72.41%750 435
TAHOE-1.51% 196199+12.05%1,032 921
TRAVERSE-33.60% 251378-0.66%1,349 1,358
TRAX+1.86% 821806+38.23%3,598 2,603
VOLT+357.63% 27059+218.69%972 305
CHEVROLET TOTAL-20.91% 13,02816,473+0.71%59,328 58,911

Sales Results - May 2016 - Canada - Cadillac

MODELMAY 2016 / MAY 2015MAY 2016MAY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ATS-45.77% 173319-14.56%1,021 1,195
CT6* 15**19 *
CTS-25.00% 5776+0.31%320 319
ELR-50.00% 12-66.67%6 18
ESCALADE-22.64% 123159-6.01%673 716
ESCALADE ESV+109.52% 8842+52.15%283 186
SRX-36.45% 333524-12.90%1,709 1,962
XT5* 92**92 *
XTS-68.24% 2785-24.00%209 275
CADILLAC TOTAL-24.69% 9091,207-7.26%4,332 4,671

Sales Results - May 2016 - Canada - Buick

MODELMAY 2016 / MAY 2015MAY 2016MAY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ENCLAVE-56.16% 160365-6.25%1,185 1,264
ENCORE+8.89% 490450+14.88%2,000 1,741
ENVISION* 1**2 *
LACROSSE-14.77% 7588-15.35%364 430
REGAL-46.25% 4380-30.92%353 511
VERANO+42.59% 837587+42.72%3,234 2,266
BUICK TOTAL+2.29% 1,6061,570+14.91%7,138 6,212

Sales Results - May 2016 - Canada - GMC

MODELMAY 2016 / MAY 2015MAY 2016MAY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ACADIA-46.09% 372690-26.18%1,991 2,697
CANYON-7.62% 461499+5.67%2,070 1,959
SAVANA+139.76% 808337+22.14%2,527 2,069
SIERRA-18.32% 4,3515,327-0.04%20,990 20,998
TERRAIN-0.64% 1,0811,088+0.05%4,190 4,188
YUKON+13.14% 155137+8.54%788 726
YUKON XL+25.37% 168134+41.37%803 568
GMC TOTAL-9.94% 7,3968,212+0.46%33,359 33,205

Sales Results - May 2016 - Canada - GM Totals

BRANDMAY 2016 / MAY 2015MAY 2016MAY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
CHEVROLET TOTAL-20.91% 13,02816,473+0.71%59,328 58,911
CADILLAC TOTAL-24.69% 9091,207-7.26%4,332 4,671
BUICK TOTAL+2.29% 1,6061,570+14.91%7,138 6,212
GMC TOTAL-9.94% 7,3968,212+0.46%33,359 33,205
GM CANADA TOTAL-16.47% 22,93927,462+1.12%104,157 102,999

About The Numbers

  • 24 selling days for May 2016 and 26 selling days for May 2015
  • Data not adjusted for the difference in selling days

The GM Authority staff is comprised of columnists, interns, and other reporters who provide coverage of the latest General Motors news.

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