Cadillac originally signed a multi-year deal with the PGA in 2010 to sponsor the World Golf Championship, which took effect in 2011.
Since 2007, the event has been held at what is now known as the Trump National Doral Miami location. Donald Trump, the presumptive Republican presidential nominee, took control of the property in 2012.
For 2016, though, the PGA WGC will be moving to Mexico City, Mexico, as Cadillac has ended its sponsorship of the event, according to Autoblog. Without automaker funds, the event had no choice but to move the location from the Trump owned facility.
Trump responded to the sponsorship’s end saying, “Cadillac’s been a great sponsor, but they’re moving it to Mexico. They’re moving it to Mexico City which, by the way, I hope they have kidnapping insurance. They’re moving it to Mexico City. And I’m saying, you know, what’s going on here? It is so sad when you look at what’s going on with our country.”
Autoblog reached out for comment, with Cadillac responding, “We are proud to have been the title sponsor of the World Golf Championships-Cadillac Championship since 2011. We have made the decision, however, not to extend our sponsorship beyond this year. We thank the PGA TOUR for a great six years with the Cadillac Championship.”
Intentions behind the sponsorship cancellation are not known, but merely looking at recent Cadillac branding can give the clue Cadillac isn’t trying to court the golfers any longer.
Comments
Sounds like Cadillac no longer care for the Donald! LOL!
But kidding aside, Cadillac is better off distributing budget on things other than Golf.
SEAN SZYMKOWSKI, PLEASE come out of the political closet. We all know you are a left-wing Larry and hate Conservatives, truth-talking Donald Trump, and anyone that doesn’t toe the union line. But, please, enough with the faux journalism that pretends to be car news but is really just you spewing your political propaganda. This is exactly why the liberal media is hated in this coutnry and a good reason why Donald Trump is so popular. You cant figure that out?
Time to focus on what really matters in this country and time for Sean to move on and focus on cars…
Why should this bother the Donald? He’s really wealthy, really wealthy. If you don’t believe it just ask him!
Did you read that I was kidding? It had nothing to do with Donald Trump since the contract already ended last year.
If Cadillac wanted to put more budget in sponsoring PGA, they would have by now but chose not too.
And personally, I could care less how Cadillac put budget on something as long it makes sense and it will pan out for them in the long run.
And as for Donald Trump, I am aware how very wealthy he is but he talks too damn much of trash talking and is an embarrassment as a potential presidential candidate.
Just being my sarcastic self. Nothing intended personally.
With that being said, very logical to cancel golf coverage. Golf appeals primarily to old foks especially watching on tv. Audience Cadillac is going after probably has little interest in golf and even less on watching on tv, whatever that is! Possibly Cadillac may sponsor the Intrtnational Texting Championships, much more attended to their target market!
I would rather have trash-talking Donald than corrupt and evil Hillary.
AND YOU ARE A BULLSHIT BECAUSE I WOULD RATHER HAVE MYSELF THAN THOSE 2 BULLSHITS!
I fully agree that the money could do better than just golf. Lets face it Cadillac has done golf for how long now and the results are just not there.
Not for or against the Donald but in full disclosure that some media outlets leave out.
Cadillac did not “cancel” its sponsorship of this event. They had a multi-year deal that ended in 2015.
This wasn’t about Trump, it was about money. Cadillac was paying the PGA $14 million per year to sponsor the event. They offered $6 million per year to extend it but the PGA said no.
The move to Mexico had nothing to do with Trump. The new event is sponsored by a Mexican corporation, so only makes sense to have it in Mexico where they will get the most bang for their buck. The PGA is also trying to broaden their appeal and have more events in other countries. Win / Win for the PGA and the sponsor.
This one will be a political ping pong ball for both sides with a misleading media.
Thanks for the additional insight Scott. The media has been going on for days about this with the implied conclusion Cadillac and the PGA is somehow making a political statement about Trump.
Was just about to do some research for myself, before I read your comment. It’s sad when you have to consider what’s reported in the “news” as suspect.
I really have grown to hate the media as they no longer present the accurate facts anymore but just their agendas.
Even in the past one of the most personal liberal journalist was Walter Cronkite but yet he delivered news information with out any agendas or commentary. We could use much more of that.
The web is nothing but a news cesspool anymore.
I really did not want to see GM painted as taking sides here.
The only smart person on here. Thanks, Scott3. All Sean is doing is proving his left-wing bias on here and spewing misleading media garbage that so unfortunately has destroyed this country. Car site, Sean, we dont want to hear your political propaganda.
1. Has absolutely nothing to do with Donald Trump. Never had a problem with him before and he has done great things in the PGA. Scott
2. The sponsor is from Mexico. They want it there. PGA wants it more “global.” Just a business decision, Sean. And in light of all our jobs moving to Mexico and other countries, a very bad business decision that Trump is calling out.
3. No matter how much Sean tries to bend the truth, spin things, or similar, it isnt having the desired affect. Donald Trump just keeps getting more popular. Shawn’s minions might be on here preaching to the choir, but the Silent Majority is starting to stand up…the times are a’ changin’…
People like Sean who manipulate their “journalism” to push their own personal political agenda just push me more to vote Trump and donate to his campaign.
the ceo of intel just cancelled his trump fundraiser after word got out.
it is going to be interesting to see if any corporation will want to be associated with trump in the future.
Yes, he cancelled because left-wingers try to sabotage anything and anybody that stands in the way of thier dogma. However it is worth noting a very smart and successful guy at Intel stil supports Trump and will donate to him no matter the cancellation.
This is EXACTLY why we need someone like Donald Trump to upend this bs and allow people to have an opinion without the fear of communist goons attacking them or burning down their house. It takes someone like Donald Trump who is not scared or intimidated by these people to stand up and say no.
I admit I sometimes cringe when I hear trump speak. But Hillary is and out and Out corrupt liar to the highest order. They have engaged in coverup after coverup for over 30 years putting the public interest last. Can’t understand how anyone could vote for her. She is one of the main archetechts behind NAFTA now it blew up in her face and now she says she was “ALWAYS Against ” it . She is a hypocrite
Um, this is about Cadillac, and golf @ Doral, which has hosted a PGA event since 1962. I guess you could say that golf no longer fits the Cadillac demographic – and that leaves Trump without a major event @ the Blue Monster. So he’ll find another sponsor, I guess.
What the story isn’t about, is the election, picking sides and providing you with a soapbox to stand on and lecture us about your political leanings. That’s what the op-ed comment section of your local news outlet is for.
Buick backed out of Torrey Pines – not because it was a blue state: just didn’t make sense for the brand. That much we know – Doral & Cadillac, Torrey & Buick, they’re no longer connected. The rest is guesswork and opinion.
This is sad, I will never support PGA again.
I seriously hate that I can’t even read about cars without seeing political BS. But honestly, can you not see just by this very statement by Trump that he is either delusional or just a really good liar. He implies that Cadillac moved the tournament to Mexico in an attempt to get back at them like some 5 year old, when in fact Cadillac had nothing to do with it moving. They pulled their sponsorship and that’s all.
It’s right there in front of you as plain as day, yet you Trump cult followers want to call Hillary evil and a liar. Wow, just wow.