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Watch The Entire Interview Of Cadillac President Johan de Nysschen: Video

After teasing the upcoming episode days ago, Autoline went live with its interview of Cadillac President Johan de Nysschen. We’ll say it up front, though, this episode was clearly recorded before news of the Cadillac CT8’s cancellation, so there is no clarification on the reasoning behind its death.

However, de Nysschen does delve into a few good areas as to why Cadillac is poised to do great things in the future. He speaks a bit on how revenue paints a larger picture than sales numbers for the brand at the moment, with transaction prices soaring over previous years on its vehicles. And China comes up, too, with de Nysschen stating it will be a very important place for the brand over the next few years.

Finally, as we’ve brought into its own report, de Nysschen stated there are 11 new Cadillac vehicles in development, and they will be introduced over the next five years. That’s a lot of product in not a lot of time.

Watch the entire interview above, and discuss his comments below should you feel compelled to do so.

Former GM Authority staff writer.

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Comments

  1. I wish they asked him about his comments regarding the C1XX architecture. That would’ve told us a lot about what kind of marque he wants Cadillac to be.

    Reply
  2. Let’s stop running with the CT8 cancellation news, shall we? All of that news was generated based off of one twitter post from Autoline. No source or substantiating information has been provided. The CT8 (or CT9, or both) could be one of the 11 new products. Autoline may have selected the wrong word in their 140 character proclamation and the project has only been delayed or moved down in priority for the SUV’s. I’m sorry, but if there is factual information that doesn’t lead to this one possibly erroneous tweet, I haven’t seen it. Let consider the facts before we fall hook line and sinker for something someone read on the internet.

    Reply
  3. Here is my take, first off if you look at the Cadillac product slide from early 2015, you see that there are 11 new vehicles coming by 2020, 4 new suvs, one being the XT5 and 5 new crossovers. In this slide the larger then CT6 sedan was shown plus this report is from Motley Fool who was at shareholder meetings. We still hear 11 vehicles are coming. No change!

    My point is I would bet anything a larger sedan is still on its way. Maybe the CT8 program was cancelled in favor of a CT7 or a different name altogether. There is absolutely no way Cadillac will relay on the CT6 as thier flagship. I also truly believe that no matter how strong a source is, unless it comes from corporate directly, it should be taken with a grain of salt. The repercussions of a employee divulging classified future product plans are devastating to that person. So like many people have said on here, unless its comes from GM, its still nothing more then rumor.

    Reply
  4. Here is the bulk of the matter. There is a lot of thing going to happen here and 98% of it is unknown to those outside Cadillac even to many at GM.

    I don’t get the people who want to hate JDN and can’t figure out that he has not been here long enough to do anything to change Cadillac yet or to even judge yet as the latest products were almost complete when he arrived.

    Let them get the 11 models out and then pass judgment on what his work is. I am not going to say the future is a sure thing but at least use an informed opinion vs. just pure hate for no real reason at all.

    The other thing is just because we have 11 new models there will still be much work to do on the image of Cadillac as it will take time with these models and future models to continue to bring the long lasting change that is needed.

    You do not turn a company like Cadillac around with only a few models and a couple new commercials. It takes a wide reaching effort on many levels over time. Also it will take continued investment to continue to forge ahead to become the company they can be.

    Like a Race team you don’t win a championship in one race. You have to work with the car, driver and team in a series of racing over time to gain a change at the championship. Once you learn to win races the goal of being the champion comes with in reach.

    Reply
  5. If anyone has not watched this you need to see this video. It really explains a lot of what the mind set is and future path is.

    Many could use this video to really understand what is going on and why.

    Reply

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