Opel OnStar Tallies 1.5 Million Interactions1
Europe has only begun to experience the suite of connectivity and features that embodies OnStar. Opel and Vauxhall have been commended for introducing the service, and its customers are certainly enjoying its features.
Opel reports its customers have already tallied 1.5 million interactions through OnStar. Whether that be by phone, the myOpel mobile application or through the blue OnStar button, drivers have begun to utilize the service’s potential.
“These unbelievable numbers prove that Opel OnStar is a resounding success! Less than a year after launch, our personal connectivity and service assistant is clearly on its way to becoming the helpful companion every driver of an Opel passenger car wants to have at their side”, exclaims Tina Müller, Chief Marketing Officer Opel Group. “The smartphone generation are ecstatic about the 4G LTE Wi-Fi Hotspot, while services such as automatic Emergency Call Service provide the older generation with the safety and security they long to have when driving.”
The most popular service is the myOpel app, with owners launching it 700,000 times since its introduction to lock/unlock their vehicle, flash the lights or sound the horn. OnStar has also pushed out over 150,000 vehicle diagnostic emails since the service’s introduction, and received 300,000 calls via OnStar.
However, Opel OnStar’s greatest success has been its involvement in recovering 15 stolen vehicles. Even across boarders, OnStar has helped authorities track down a vehicle and return it to the rightful owner within 24 hours.
Opel OnStar will expand past its initial market to an additional 18 countries in August 2016.
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Here is a new slogan.
We are ON Star just give us a finger.