General Motors has plans to increase the amount of dealerships owned by women and minorities by an additional 10 dealerships for each this year. The plans come after a major gain of 12 minority-owned dealers and nine women-owned ones in 2015.
GM explained to Automotive News that minorities in dealerships are often slightly more profitable than other dealerships.
“I think it’s because of the quality of the candidates, whether it’s women or minorities,” Eric Peterson, vice president of diversity dealer relations, said. “We follow up with them, making sure they have the tools they need.”
In all, minorities own 231 GM dealerships, and women own 234, about 11-percent of GM’s entire dealership network. Most of the new dealerships owned by minorities and women in 2015 came from growing dealer portfolios, or second- and third-generation dealers who have stepped in to take over a family business.
GM will continue to encourage women and minorities to pursue opportunities with the automaker, whether it’s owning a dealership, working in the service department and more.
Comment
What does GM consider as a “minority”? All the races in the U.S. are “minorities” as none take over 50% of the population. And the only true “Americans” are the Natives, because all the “whites” are imported from other nations. So in conclusion, there is no “majority” at all.