Opel Sales Grow 4.7 Percent To 114,100 Vehicles In September 2015
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According to preliminary numbers, sales of General Motors’ mainstream European brand, Opel, totaled 114,100 vehicles in September 2015. That represents an increase of 4.7 percent or 5,200 vehicles, on a year-over-year basis, enabling market share to grow 6.21 percent.
“Our new models suit the taste of our customers across Europe”, said Peter Christian Küspert, Vice President Sales & Aftersales Opel Group. “We are continuing to grow – despite pulling out of the Russia market and we are optimistic for the upcoming months. The feedback we have received on our new Astra, which will only celebrate its dealer premiere in Germany on October 10 and 11, is great. It will give our product offensive an additional boost”.
In addition, September registrations for Light Commercial Vehicles (LCV) were up around 42 percent to more than 11,300 units compared to September 2014. By comparison, the overall LCV market grew 7 percent during the same time frame.
Editor’s notes:
- The sales figures reported herein contain sales of Light Commercial Vehicles (LCVs).
- View GM Europe September 2015 sales by market
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The reality is that Opel sales across 36 continental Europe countries (including Eire) actually remained virtually flat year on year. The 4.7% increase over Sept 2014 amounts to 5,363 units.
Of the 114,100 units shifted, Vauxhall (United Kingdom – England, Wales, Scotland and Northern Ireland) accounted for 49,858 sales or 43.7% of the European total. Year on year, Vauxhall sales increased by 4,955 units, or put another way, 92% of the total GM European year on year increase!
And despite Ellesmere Port in the UK being the global lead production facility for Astra, Right-Hand-Drive markets will be last to receive the new model, as was the case earlier this year with Karl/Viva, new Corsa, and before that – Adam.
So much for GM customer loyalty support and recognition in its biggest European market.
Totally agree, I am becoming increasingly sick & tired of hearing how “Opel” are increasing sales, how “Opel” are growing their business, how “Opel’s” market share is gaining strength etc etc when the reality is VAUXHALL in the UK are propping up the whole of GM Europe’s sales with ONE strong brand in ONE country. I think it is getting close to start thinking what was unthinkable – that in certain European markets (Benelux & Scandinavia especially) to replace the Opel brand with Vauxhall!!
Poor Opel is a profoundly damaged brand that gains no advantage from it German “roots”. I’m starting to think that Opel could sell rebadged Caddy CTS at a Karl price point and still run into troubles.
Vauxhall pays the bills, and has the most short term growth potential.
6.2% market share is pathetic considering the quality and size of the line up.
Let’s be realistic. GM pays the bills for both Opel and Vauxhall.