Earlier this month, GM’s OnStar quietly slipped into a press release a brief overview of the point-of-interest (POI) navigation requests of customers in North America. The break-down is as follows:
- 35 percent are for retail locations, giving the new AtYourService couponing/offers service more credibility
- 20 percent are for restaurants
- 10 percent are for hotels
Those three categories make up 65 percent of the POI requests, making us wonder about the remaining 35 percent that the GM telematics subsidiary didn’t discuss.
Do these numbers surprise you? Talk to us in the comments.
Comments
If hey still offer Concierge Service, I wonder if that Factors Big in the remaining 35%??
We tried to get them to guide us to the GM Goodwrench Race Shop.
That did not go well. They had no idea how to give us directions to Childress racing a few years back. You would think a GM division would know where one of their biggest race shops were.
Since then we just Google if needed.
My daughter uses the onstar for nav. The hands free, just telling the person the address is great for a 16 year old new driver.