Previously, Chevrolet had been roped into some controversy when Kid Rock began associating the brand with the Confederate flag, a symbol the artist has used for some time in his support for the south and southern rock, but things are becoming a tad more heated.
According to The Detroit Free Press, Chevrolet will continue to sponsor Rock after an interview with Fox News’ Megyn Kelly.
In response to those protesting use of the Stars and Bars, Rock replied “kiss my ass” on the news network. Now, the Detroit chapter of the National Action Network has called on General Motors to pull its sponsorship of Rock’s latest summer tour.
“It’s obvious to us that, by supporting [Rock], while he’s making inflammatory statements, General Motors becomes an accomplice if they allow him their support to stand behind his statements,” the Rev. Charles Williams II, NAN’s Detroit chapter director, told The Detroit Free Press.
Refuting this call, a Chevrolet spokesperson released an official statement saying, “We are committed to our sponsorship of Kid Rock’s summer tour and are confident that he will provide his fans, many of whom are proud Chevrolet owners, with a spectacular concert experience that celebrates American freedom.”
As for the Confederate flag usage, fans report the symbol has been missing in action as of recent during his most recent stops. Some say they haven’t seen him fly the flag in years.
Kid Rock stands by he usage however saying, “It’s not about hatred or being a racist. I like Southern rock music, and a lot of people died under that flag for beliefs they had, right or wrong. But it stands for rebel, and my love of Southern rock.”