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Opel Lays Out Its Value Proposition For The 2016 Astra

Although Opel hasn’t released official pricing for the 2016 Astra K, they have laid out why the latest Astra will be segment leading in terms of powertrains, efficiency and technology.

Opel is confident the 2016 Astra will make a big splash in the crowded pool that is the compact-car segment in Europe, starting with new engine choices. Opel says the 1.0-liter three-cylinder turbocharged engine makes the 2016 Astra the cleanest, most efficient petrol-powertrain vehicle in the segment, while those yearning for more torque have the 1.6-liter CDTI turbo-diesel to choose. The 1.6-liter also comes in two variants, one producing 95 hp, the other making 136 hp.

The biggest news in the powertrain field is Opel’s all-new 1.4-liter Ecotec direct-injection turbocharged four-cylinder. Horsepower tops out at 150 in its most powerful guise, yet is 11 percent more fuel efficient than the outgoing Astra’s 1.4-liter.

And when you’re not busy rowing gears and taking advantage of the Opel’s new, lively engines, there’s plenty of connectivity inside. The 2016 Astra sees the introduction of Apple CarPlay and Android Auto, and Opel is thrilled to begin the Opel OnStar service with this launch. Furthermore, 4G LTE wireless will also be part of the connectivity concoction inside the 2016 Astra.

Last, but not least, Opel has reminded us its new IntelliLux matrix headlight technology will debut with the 2016 Astra. Although this is a premium and complex technology, it won’t break the bank. Opel says an up-charge of only 1,150 Euro will be deemed necessary, should buyers opt for the technology. That actually undercuts the previous Astra’s BiXenon option by 100 Euro.

Value. It’s what drives consumers to buy. If Opel prices the 2016 Astra right, which we think they will, this is going to be one competitive hatchback.

Former GM Authority staff writer.

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Comments

  1. Is Astra Federalized? If so, it should serve as Chevy Cruze hatch to better compete with Focus.

    Reply

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