Demand For GMC Vehicles Up 39 Percent In United Arab Emirates During First Five Months Of 2015
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General Motors’ GMC brand is selling cars and taking names in the United Arab Emirates (UAE). During the first five months of 2015, GMC sales grew 39 percent compared to the same time period in 2014. Unfortunately, GM Middle East does not release actual sales figures outside of the percentage change number, so we can’t tell what those sales volumes truly are.
“The desire for larger vehicles and luxury products continues to be strong in the UAE,” said Markus Leithe, GM Director of Operations at GM Middle East. “That’s why every month this year we’ve seen more and more people drive away in our new Yukons, Sierras, Acadias and Terrains.”
GM says that demand has been high for the all-new GMC Yukon and Yukon XL SUVs, with year-to-date growth being in the triple digits. However, sales have also been particularly strong for the Terrain crossover and the Sierra pickup.
“We expect the growth in the brand to continue, and particularly with Ramadan offers on at the moment, we will not be surprised if our sales results are bolstered further,” said Leithe.
According to Leithe, customers are seeing value in GMC’s vehicles as well as in their overall ownership experience as well.
Says Leithe: “Our customers look at their purchase of a GMC as a whole package. It’s not just the vehicle that a GMC owner is entitled to, they also receive a competitive support package that includes a comprehensive warranty, roadside assistance and competitive and transparent servicing rates.”
Because Yukons can be armored and bulletproof. Tahoes, Escalades, Range Rovers, etc., same.
I’d guess the majority of sales aren’t to ‘regular’ UAE residents. Financiers, diplomats, oil royalty – riding in the back seat, two armed guys in front, and one of three matching vehicles so you can’t tell which one the money guy’s in.
That’s how they roll over there. Convoys, body doubles, blacked-out windows, chopper overhead. Capitalism and Sharia law don’t peacefully co-exist.