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Chevrolet Nabs Four Number One Spots In J.D. Power Initial Quality

Quality product, it’s what makes the consumer come back for more. Initial quality tests may be only a first impression, but first impressions are sometimes the most important thing to begin a change in perception.

It seems the consumer base has been pleased with the quality of their new Chevrolets because four bowtie brand vehicles have grabbed number one spots in J.D. Power Initial Quality.

The 2015 Chevrolet Malibu, 2015 Chevrolet Equinox, 2015 Chevrolet Spark and 2015 Chevrolet Silverado LD all ranked number one according to data compiled from recent owners and lessees. The 223-question survey, dispersed after 90 days of ownership, covers a range of topics, and help highlight areas of improvement for automakers.

“We are constantly challenging ourselves to bring to market the highest-quality products for our customers, regardless of the type of vehicle they purchase,” said Alan Batey, global Chevrolet president. “Quality studies like this one tell us we are moving in the right direction.”

Not only did four Chevrolet vehicles take top honors, but six other Chevrolets brought home a top three finish. These include the Chevrolet Sonic, Traverse, Camaro, Impala, Silverado HD and Tahoe.

The initial quality survey results also coincide with a healthy sales month for Chevrolet during May, with a 1.6 percent sales increase year-over-year.

Former GM Authority staff writer.

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Comments

  1. Link to original JD source?
    It’s funny how if I were to copy a portion of text from the article, then paste it else where, a link back to here is automatically generated. Yet you guys don’t do shit for others, ever. Why do you never source back to original content? You tip your hat, then flip’em the bird. Only for spy photos do you do it. Would be nice to easily read the full source material.

    Reply
    1. Andrew,

      The material is from a sanctioned Chevrolet press release. This is an original report.

      Cheers,

      Sean

      Reply
  2. honestly I’m not surprised by the Spark making the list. We purchased one last and it was an easy win, it’s not fastest or the flashiest but it’s been reliable, sturdy, and efficient (38 mpg mixed driving). The Spark is filling a void that’s been vacant since the Saturn SL. Props to GM

    Reply
    1. When looking for a new car with blue tooth/cruise good fuel it was the 2015 Spark LT1 5 speed. This is my first Chevy car since my 1975 Vega. Seven months and 10k down the road. no problems, other then small vehicle jokes from the family. I’m also getting 38 mpg in mixed driving and the trunk is big enough to hold a big bag of dog food.

      Reply
  3. I wouldn’t be surprised here too. Bought a Malibu 1LT to replace my aging G6 and haven’t have any problems except that one deep scratch that some asshole decided to put on

    Reply
  4. This analogy is going to sound strange at first… but bear with me.

    Super 8 Motels are everywhere in America. There are simply too many choices at various quality levels to establish a quality standard. And so what Super 8 did was label preferred locations as ‘Pride of Super 8’. This meant if you were on a road trip you’d get excited at staying at a better 8.

    GM isn’t Super 8. But they do have a LOT of cars at various quality levels. GM, for instance, can’t brag about reliability despite having some very reliable cars and the Buick division rising in general in regards to quality. But it would be interesting if GM risked pointing out their best cars they are proud of in the same sense.

    One way to do this would be to offer a generous warranty on iffier cars but a tighter one on reliable cars. Suppose a car with iffy reliability got 7 years of warranty but damn reliable got 4? In one move GM does two things — it points out it’s gems and offers better support for cars not quite there yet.

    A different way to do this might be stickers somewhere discreet in the car. On the inside of the driver’s door. A JDPower sticker and a Consumer Reports sticker say. The bad news is buyers would start looking for those stickers or perhaps not buy the car. The good news is that a Japanese buyer who sees the stickers might be conquested.

    Something along these lines.

    Reply

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