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Mark Reuss Talks 2016 Chevrolet Camaro

The 2016 Chevrolet Camaro is an incredibly important car for the brand. It encompasses the attainability of some of the most high performance technologies in an affordable, livable package.

That’s according to General Motors global product development head, Mark Reuss. And Reuss is happy to tell us how special it was to unveil the 2016 Camaro during the rebirth of Detroit, Motor City.

Our host, Dennis Pittsenbarger, catches up with Reuss at the 2016 Camaro event where he describes his feeling on the launch of the sixth-generation Camaro. Foremost, Reuss was aware it was time to take the mass out of the Camaro, after a long haul on the Zeta platform, built for full-size vehicles.

Moving to Alpha opened up the engineering playbook on what the 2016 Camaro became, and it shows. 200 pounds less mass, and 28 percent more stiff, the 2016 Camaro will be a true enthusiast’s package, including the gorgeous new cockpit.

“This car, more than anything, represents attainability,” said Reuss. “Of some of the highest-performance components we have inside Chevrolet. From a suspension and powertrain standpoint, it represents an expression of who we are. So, this car is an expression of technology, performance and value.”

We couldn’t have said it better.

Reuss also delves into which of the classic Camaros at the event he would love to take home (hint: it’s a second-generation body style) and talks more about why the 2016 Camaro means so much to the city of Detroit.

Have a look for yourself in the accompanying video.

Former GM Authority staff writer.

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Comments

  1. Really boring video that revealed next to nothing. 🙁

    Reply
    1. ^ Really boring comment that adds nothing to the discussion.

      Reply
  2. I liked that brief interview – especially his answer to the question of which Camaro he’d like to own. His answer showed much respect, love and admiration for his father. As someone who also has a love for cars passed down from my father (and grandfather), I was touched by his response.

    Reply

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