General Motors Canada Sales Down 3.5 Percent To 21,027 Vehicles In March 2015
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General Motors Canada dealers delivered 21,027 new Chevrolet, Buick, GMC, and Cadillac vehicles in March 2015, a decrease of 3.5 percent compared to March 2014.
“Our three truck strategy of mid-size, light duty and heavy duty trucks was designed to provide our customers with a full range of options and choices in pickup trucks to suit their individual needs. This positioned us well to respond to this month’s continued strong customer demand for pickup trucks”, said John Roth, vice president, sales, service and marketing for GM Canada. “Chevrolet and GMC pickup trucks grew their sales in March, with month over month increases for the Chevrolet Silverado (14 percent) and GMC Sierra (11 percent) and the all-new Chevrolet Colorado and GMC Canyon mid-size pickups are continuing to grow their place in the Canadian market.”
March highlights (vs. March 2014, except as noted):
- GM truck sales increased 13 percent during the first quarter of 2015, reflecting a market shift from cars towards trucks and crossovers
- GM now offers customers 4G LTE technology on more than 30 Chevrolet, Buick, GMC, and Cadillac vehicles, the largest deployment in the automotive industry. 4G offers mobile data speeds up to 10 times faster than 3G, allowing GM vehicles to act as Wi-Fi hot spots, allowing customers to connect up to seven different devices.
- Chevrolet sales decreased 16 percent to 11,498 units:
- Combined Chevrolet truck sales were up 1 percent for the month and 7 percent for the year
- Silverado was up 13 percent to 3,735 units
- Colorado sold 466 units
- Suburban was up 375 percent to 57 units
- Tahoe was up 250 percent to 266 units
- Malibu was up 72 percent to 1,058 units
- All other Chevrolet models posted declines in year-over-year sales
- Buick sales decreased 10.97 percent to 1,282 units:
- Regal was up 74 percent to 124 units
- LaCrosse was up 43 percent to 125 units, its 7th consecutive month of sales increases
- All other Buick models posted declines in year-over-year sales
- GMC sales increased 26 percent to 7,314 units, marking the brand’s 9th consecutive month of total sales growth and best March since 2005:
- Sierra was up 11 percent to 4,575 units
- Canyon sold 485 units
- Terrain was up 11 percent to 849 units
- Yukon XL was up 381 percent to 106 units
- Yukon was up 127 percent to 141 units
- Savanna was up 133 percent to 624 units
- All other GMC models posted declines in year-over-year sales
- Cadillac sales increased 10.5 percent to 933 units, marking the brand’s best March in sales since 2007:
- XTS was up 10 percent to 54 units
- ELR was up 350 percent to 9 units
- Escalade was up 673 percent to 147 units
- Escalade ESV was up 471 percent to 40 units
- All other Cadillac models posted declines in year-over-year sales
Sales Results - March 2015 - Canada - Chevrolet
| BRAND | MAR 2015 / MAR 2014 | MARCH 2015 | MARCH 2014 | YTD 2015 / YTD 2014 | YTD 2015 | YTD 2014 |
|---|---|---|---|---|---|---|
| CHEVROLET TOTAL | -16.16 | 11,498 | 13,715 | -7.14 | 25,601 | 27,569 |
| COLORADO | * | 466 | 0 | +107800% | 1,079 | 1 |
| SILVERADO | +13.73% | 3,735 | 3,284 | +19.39% | 8,767 | 7,343 |
| AVALANCHE | * | 0 | 2 | * | 0 | 6 |
| EQUINOX | -28.23% | 1,658 | 2,310 | -24.62% | 3,537 | 4,692 |
| TRAX | -38.55% | 448 | 729 | -32.04% | 984 | 1,448 |
| ORLANDO | -98.14% | 3 | 161 | -93.58% | 23 | 358 |
| TRAVERSE | -13.1% | 252 | 290 | -9.18% | 623 | 686 |
| SUBURBAN | +375% | 57 | 12 | +266.67% | 176 | 48 |
| TAHOE | +250% | 266 | 76 | +236.65% | 542 | 161 |
| CITY EXPRESS | * | 78 | 0 | * | 159 | 0 |
| EXPRESS | -16.54% | 222 | 266 | -11.13% | 591 | 665 |
| SONIC | -34.65% | 528 | 808 | -31.54% | 1,079 | 1,576 |
| SPARK | -56.4% | 75 | 172 | -64.55% | 223 | 629 |
| VOLT | -35.24% | 68 | 105 | -34.2% | 177 | 269 |
| CRUZE | -45.42% | 2,099 | 3,846 | -27.2% | 5,035 | 6,916 |
| MALIBU | +72.59% | 1,058 | 613 | +52.27% | 1,745 | 1,146 |
| IMPALA | -74.63% | 171 | 674 | -57.78% | 396 | 938 |
| CORVETTE | -4.67% | 102 | 107 | -53.24% | 137 | 293 |
| CAMARO | -18.46% | 212 | 260 | -16.75% | 328 | 394 |
Sales Results - March 2015 - Canada - Buick
| BRAND | MAR 2015 / MAR 2014 | MARCH 2015 | MARCH 2014 | YTD 2015 / YTD 2014 | YTD 2015 | YTD 2014 |
|---|---|---|---|---|---|---|
| BUICK TOTAL | -10.97 | 1,282 | 1,440 | -17.49 | 2,726 | 3,304 |
| VERANO | -29.27% | 435 | 615 | -20.93% | 899 | 1,137 |
| REGAL | +74.65% | 124 | 71 | +33.33% | 220 | 165 |
| LACROSSE | +43.68% | 125 | 87 | +73.43% | 248 | 143 |
| ENCORE | -4.87% | 371 | 390 | -32.44% | 854 | 1,264 |
| ENCLAVE | -18.05% | 227 | 277 | -15.13% | 505 | 595 |
Sales Results - March 2015 - Canada - GMC
| MODEL | MAR 2015 / MAR 2014 | MARCH 2015 | MARCH 2014 | YTD 2015 / YTD 2014 | YTD 2015 | YTD 2014 |
|---|---|---|---|---|---|---|
| GMC TOTAL | +26.36 | 7,314 | 5,788 | +23.96 | 16,115 | 13,000 |
| CANYON | * | 485 | 0 | * | 961 | 0 |
| SIERRA | +11.18% | 4,575 | 4,115 | +14.19% | 10,386 | 9,095 |
| TERRAIN | +11.13% | 849 | 764 | -5.42% | 1,867 | 1,974 |
| ACADIA | -4.3% | 534 | 558 | +7.79% | 1,149 | 1,066 |
| YUKON XL | +381.82% | 106 | 22 | +243.59% | 268 | 78 |
| YUKON | +127.42% | 141 | 62 | +126.83% | 372 | 164 |
| SAVANA | +133.71% | 624 | 267 | +78.49% | 1,112 | 623 |
Sales Results - March 2015 - Canada - Cadillac
| BRAND | MAR 2015 / MAR 2014 | MARCH 2015 | MARCH 2014 | YTD 2015 / YTD 2014 | YTD 2015 | YTD 2014 |
|---|---|---|---|---|---|---|
| CADILLAC TOTAL | +10.15 | 933 | 847 | +4.18 | 1,968 | 1,889 |
| XTS | +10.2% | 54 | 49 | +6.9% | 124 | 116 |
| ATS | -13.69% | 271 | 314 | -20.03% | 519 | 649 |
| CTS | -13.1% | 73 | 84 | -13.76% | 163 | 189 |
| ELR | +350% | 9 | 2 | +400% | 15 | 3 |
| SRX | -8.63% | 339 | 371 | -17.67% | 694 | 843 |
| ESCALADE | +673.68% | 147 | 19 | +482.26% | 361 | 62 |
| ESCALADE ESV | +471.43% | 40 | 7 | +318.18% | 92 | 22 |
| ESCALADE EXT | * | 0 | 1 | * | 0 | 5 |
Sales Results - March 2015 - Canada - GM Total
| BRAND | MAR 2015 / MAR 2014 | MARCH 2015 | MARCH 2014 | YTD 2015 / YTD 2014 | YTD 2015 | YTD 2014 |
|---|---|---|---|---|---|---|
| GM CANADA TOTAL | -3.5 | 21,027 | 21,790 | +1.42 | 46,410 | 45,762 |
| CHEVROLET | -16.16% | 11,498 | 13,715 | -7.14% | 25,601 | 27,569 |
| CADILLAC | +10.15% | 933 | 847 | +4.18% | 1,968 | 1,889 |
| BUICK | -10.97% | 1,282 | 1,440 | -17.49% | 2,726 | 3,304 |
| GMC | +26.36% | 7,314 | 5,788 | +23.96% | 16,115 | 13,000 |
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too many cars and not enough competitive sleek looking CUVs . The competition is huge in the Honda CRV , Ford Escape and a slew of models from Kia , Hyundai , VW , BMW , Lexus etc , etc ! Canada gets 5 months of winter type driving , AWD is popular and getting more so as perhaps global warming is creating some monster snow storms , even down to the latitude of the New york City line country wide ! Stop with GM having three divisions carrying cars on same bodies . CAR sales will keep slowing in that segment and, dealers left with more dying or dead stock . Maintaining a strong price structure becomes impossible . Solution , wake up and smell the roses , GM , you are still smelling the weeds….let it go !!!