Mercedes recently released details and pricing on their S600 Maybach, the ultimate version of their already ultra-luxurious S-Class sedan, and it got us thinking, could Cadillac make a realistic alternative to the $190,000 luxury flagship?
We know Cadillac president Johan de Nysschen has envisioned such a car for the Cadillac brand. He told Automotive News late last year the brand could sell ultra-luxury cars that retail for $250,000, but added such a thing wouldn’t be possible until the year 2029. As the long-time auto exec explained when discussing a high-performance halo car, such a car will come, but the brand has other glaring gaps in its product portfolio which must be addressed first, such as a sub-compact luxury car and a new range of crossovers and SUVs.
When a six-figure Cadillac flagship does come around, it will have to have features similar to the Maybach S600. These include an extremely long wheelbase (the Maybach’s is eight-inches longer than the standard full-size S-Class), a two-seat rear layout with footrests and airplane-style folding tables, authentic wood trim, Napa leather and rear seat entertainment. It would also need a powertrain which justifies a $250,000 price tag, like the Maybach’s 523 horsepower, 612 lb-ft 6.0 liter twin-turbo V12.
Do you think Cadillac could pull it off? Lets us know by voting and commenting below.
Comments
believe that GM would be able to do though similar machine. But I am afraid that it is very difficult to. But, in fact, be the first to get equal or 4MATIC example mb s65 v222 S63 w or v 4MATIC or not.
i like
I know you folks need to get clicks, but use of sensational terms like “Rival Maybach” and “Tesla Killer” set GM up for failure and ridicule on the internet and in conversation. I might be wrong, but I’m pretty sure no one in GM’s Engineering or Marketing departments are even thinking in these terms; they would be happy to incrementally grow a popular mid-sized winner or place another vehicle on the top ten list in a country or two.
GM and the other mass-market manufacturers (who sold almost 10 million cars worldwide in 2014) would be better served focusing on products that appeal to a wide demographic and leave the boutique manufacturing to the niche companies and aftermarket tuners.
In my opinion, any stretch product that doubles the price from the already out-of-reach 100K Escalade or Z06 is a pipedream under an existing nameplate, and truly wealthy individuals would not be interested in a 130 – 200K vehicle from GM or Ford (except the GT) with all the long term, existing premium nameplates out there with proven track record and built in cache-value.
A better strategy would be to climb the Maybach or supercar mountain over time with world class offerings just 25 percent above existing vehicles, or to buy or create a premium nameplate like VW has, although domestics forays into this space have not been successful so far.
Design me do not particularly like maybach
VAG benley Bentley is really boring and Rols. They are awesome, and the names, however, are large mb offers many more possibilities, and even technology and offers the luxury of a lot more of everything .
I say it is possible for an ultra prestige Cadillac to compete with such a car. However, the S Class is the standard right now and it could take Cadillac’s second generations of models for the buying public to view them close or equal to them which will set the $250K ultra sedan nicely by then. Cadillac needs to be consistent which they are doing now with certain models like the CTS and Escalade.
And imo, since Cadillac is going to wait this long for such a car, there is no reason why Cadillac not to produce a hybrid V12 engine for the car and its top-of-the-line cars like the CT6-8 models. These special type cars is a show case of what Cadillac can do with the best engines, technology, design and features. They may not sell in big numbers but it will bring in a lot of potential buyers to gush over the cars and look at the lessor models which, in their own right, will be far superior than the already excellent models right now.
Benz at this point failed with the Maybach.
GM could do this more expensive car at some point but lets focus at the job at hand and better fill out the line up and rebuild a reputation first.
I am starting to refuse to vote in these lame polls as they are so superficial. You folks who supposedly understand and write about the automotive market should spend more time on how, why and when things happen and you will have a better educated group that could give you better feedback. But I suspect many who write here know little on what goes on over on the inside.
exactly. and these cars do not have to sell a lot. such cars are easier to build and enhance the reputation of the level. 63 mb s v222 4 matic tegilikult is very cheap car seriously. 150,000 eur.
we’ll see what level is the new Cadillac CT6. hope for the best. However, the GM should bring quickly to market during the year, for example, as a kind of konsept car buick showed. such steps are essential if it is to go ahead. operating pursuant to the needs and faster. I have a feeling that GM are moving slowly, so slowly to reach new cars on the market. ok forgive and GM has just begun to feel better, and we hope to show that, in the future, things will get even better. GM is currently only collects himself and rise again.
Bentley comedy aahhaaa
My answer to the question at hand is yes. The Buick Avenir might be a good starting point too.
some said or dream or hope to Buick Avenir price something 40000 usd + ahhaaaa. Comedy
Avenir realistics price is something 100k +-. images and information by .And think of the competitor to the BMW 5 Series or whatever .Some people still do not perceive the reality at all. GM is also worthwhile to review and improve the products evaluated. Already, in my opinion, many of the products could be more expensive.
I want to say yes. I want to say that Cadillac can regain its status as the benchmark of automotive excellence. But that was a long time ago, and a lot of molten metal has passed through the hydroform.