Along with a nearly $3 billion investment announcement from General Motors in Brazil, it was also announced that Chevrolet has netted its next major soccer team sponsorship with the country’s men’s and women’s national teams. The sponsorship will span five years, meaning that it will be around for the 2016 Olympic games in Brazil, and the 2018 World Cup in Russia, along with everything in between. The amount was undisclosed.
Chevrolet jumped into the sponsorship just after Volkswagen left.
Meanwhile, Chevy’s other majorly sponsored soccer team, Manchester United, lost its first league home season opener since 1972 against Swansea City. Swansea finished 12th out of 20 in the English Premiere League last season. Wee.
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