Sales of the new 2015 Chevrolet Tahoe and Suburban have, so far, exceeded Chevrolet’s expectations since first going on sale earlier this year, the automaker announced today.
Chevrolet continues to lead the segment it invented in 1935 with a 50 percent share of the full-size SUV market. It says the average turnover rate, or how quickly it takes a vehicle to sell after it arrives at the dealership, for the Tahoe and Suburban is 17 days and 10 days, respectively.
In April, retail sales of the Tahoe and Suburban more than doubled from a year earlier. According to Chevrolet, sales of the two SUVs climbed by 108.4 percent for the Tahoe and 109.8 percent for the Suburban.
“Chevrolet’s all-new Suburban and Tahoe offer improved quality, advanced technology and increased fuel efficiency, yet they retain their impressive towing capabilities,” senior analyst for Kelley Blue Book, Karl Brauer, said. “Robust sales confirm the ongoing market demand for traditional full-size SUVs with a compelling combination of performance and refinement.”
The two body-on-frame full-size SUVs are also continuing the trend of being total cash cows for General Motors. Customers are mostly opting for fully loaded models, with more than 50 percent of all Tahoes and 65 percent of all Suburbans sold last month being top-of-the-line LTZ models.