General Motors is upping the appeal of the hot-selling Buick LaCrosse sedan for the 2014 model year with the introduction of the upscale Ultra Luxury Interior Package.
The interior option adds front and rear seating upholstered in a soft semi-aniline leather, which has been dyed a ‘deep sangria’ color. The leather is swathed over the center console and armrests and is accented by ebony-colored accents such as the suede headliner and door pillars.
The luxury treatment continues with the dashboard and interior trim, which is covered in a deeply grained Shadow Tamo Ash wood (yes, it’s real). Buick says Tamo Ash wood is a high-grade species of wood which varies widely in appearance, making no two Ultra Luxury-equipped LaCrosse interiors alike.
“With this exclusive combination of premium materials and color execution, we are extending Buick’s distinction in interior design,” Ven Lai, Buick lead creative designer for color and trim, said in a statement. “The Ultra Luxury Interior builds on the success and increasing demand for environments that evoke luxury and personal expression. Every detail matters: From the grade, pattern, texture and color of the leather to the layering of natural wood, metal and stitching, this interior moves beyond convention.”
The Ultra Luxury Interior Package is now available with Leather, Premium and Premium ll-equipped 2014 LaCrosse models with the 3.6-liter LFX V6 engine.