Chevrolet has officially launched the Adra CUV concept at the 2014 Auto Expo in New Delhi, India.
Chevrolet says the Adra, which was designed entirely by Indian designers at GM’s Technical Center in Bangalore, is designed to cater to the next generation of Indian car buyers. It offers all the advantages of a larger SUV, such as high ground clearance, a spacious interior and good visibility, in a compact package.
“The Adra is a major achievement for our local designers, who conceptualized and designed the model from the ground up,” GM India President and Managing Director, Lowell Paddock, said in a statement.”It represents a new possibility for the fast-growing compact SUV segment.”
Chevrolet also launched the facelifted Beat hatchback alongside the Adra at the Auto Expo. The updated Beat received a new front fascia, headlights, foglamps and rear spoiler akin to the current Chevrolet Spark.
Inside, the Beat has new silver trim, a height adjustable drivers seat and on select models, steering wheel mounted audio controls.
Chevrolet will offer 10 variants of the Beat in India, priced between Rs 4.06 lakh ($7100 USD) and Rs 6.10 lakh (USD $10, 827).