Shhh. Don’t speak. Quiet! Mums the word is the manner Holden is in right now, as their plans for their Elizabeth factory beyond 2017 is doing its best to remain confidential. As a reminder, Holden will no longer be producing vehicles domestically for the Australian market.
The corporate affairs executive director George Svigos remained vague on the issue.
“From our perspective, we have four years in front of us here, and literally hundreds of thousands of cars to build in that time,” Svigos said.
Australian Premier Jay Weatherhill revealed that the State Government was working to find another car company to occupy the Elizabeth plant. While Svigos said the government has been helpful with the dialogue, he declined to comment further on the matter.
Weatherhill went further to say that the government would take advantage of all opportunities before them with other companies looking to maybe gain access to the Holden brand. In other words, Holden could be carried by another OEM, like Toyota, or perhaps a Chinese automaker.
“It may be that a particular car manufacturer might want to set up here but use the equity that’s in the Holden brand to continue making cars,” Weatherhill said. “It’s a very powerful brand, and has not only recognition here in SA but also in some South East Asian countries.”
Weatherhill chose not to play guessing games about which brand might occupy the site. Though Svigos said he would not let the brand fall into the hands of another company.
Comments
Now that would be amazing that the home grown product is a Chinese auto maker!
The Australian’s would have to buy a locally made Chinese car! You Australian’s are getting what you deserve!
Remember you are the poor old saps that said we will only buy locally built cars well here you go a bit of your own medicine!
CBB!
I strongly believe Holden would benefit Tata more than Tata buying Holden would benefit Holden and Australia. Here’s hoping!!!
Bright you are not!
Haters got to hate or they have nothing to live for
What is wrong with a Chinese company? Geely owns Volvo, and the Chinese already sell Great Wall products in AU.
We Americans have not always had the best quality, hence Holden’s number 2 position.
Maybe you will end up liking the cars from China
I’m an American but can’t wait for Chinese cars like the new Volvo, Saab, MG, PSA cars made by Dongfeng, Boajan (GM), and whatever else comes along.
As I’ve said before, I like GM but am not a fan boy and appreciate any good design or car with high quality.
I don’t think GM should sell Holden name but hope another company buys the plant for the sake of jobs.
Mind blowing hutspa! So the Australian dumbass car buying public in fact drives(pun intended) Holden clean out of business by buying Korean, jap, and other non Aussie brands, and then demand that GM pay for their unemployment problems. Same for the jackass Americans. I’m an American, who tried to put my money where it helped Both countries and bought a Holden Pontiac G8. . And Obama shut those divisions down. But then again he’s another tragic demonstration of damage to a country. I wished like many over here that both Holden’s, Ford Falcons, would be sold here but the left wing green communists, have/ are destroying almost everything. We can only pray the Americans wake up & vote conservatives.
I guess that’s where we disagree I have no use for any car company not named GM!
Why blame the workers/people of AU? The decision was maze by GM so what’s up with the OZ hate?
Mind blowing hutspa! So the Australian dumbass car buying public in fact drives(pun intended) Holden clean out of business by buying Korean, jap, and other non Aussie brands, and then demand that GM pay for their unemployment problems. Same for the jackass Americans. I’m an American, who tried to put my money where it helped Both countries and bought a Holden Pontiac G8. . And Obama shut those divisions down. But then again he’s another tragic demonstration of damage to a country. I wished like many over here that both Holden’s, Ford Falcons, would be sold here but the left wing green communists, have/ are destroying almost everything. We can only pray the Americans wake up & vote conservatives.