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Holden Announces Pricing For VF Ute

Having announced pricing for the 2013 VF Commodore Sedan and Sportwagon, Holden has also released prices for the VF Ute — which adds new technology and features while decreasing the price of entry by up to $5,500 across the range.

Ute (The Base)

The entry-level Ute carries a price of $32,990 — down $2,500 from the outgoing VE Ute. It is powered by the 3.6 liter V6 (LFX) and comes standard with premium features introduced by the VF range, including Auto Park Assist, front and rear parking sensors, remote vehicle start (automatic models only), a rear view camera, and the MyLink infotainment system.

In addition, every model in the Ute range gets technology such as electric park brake with automatic release, Hill Start Assist, Trailer Sway Control and remote vehicle start (automatic transmission only).

“VF offers the sort of world-class user technology that will redefine what it means to drive a ‘tool of trade’ vehicle. The Ute is so much more than its humble beginnings – it’s become an incredible vehicle by any definition,” said Holden Executive Director Sales and Marketing, Philip Brook.

SV6

The performance lineup of the Holden Ute mirrors that of the sedan and Sportwagon range — and it all starts with the SV6, which carries a starting price of $32,990 (with a manual transmission) — $5,500 less than the outgoing VE Ute SV6. Like the base Ute, it is still powered by the same 3.6L V6 engine, but gains the following features:

  • Blind Spot Alert
  • Reverse Traffic Alert
  • FE2 sports suspension
  • 18 inch alloy wheels and chrome exhaust tip
  • limited slip differential (manual only)
  • exterior sports styling and sports seats
  • projector headlamps with LED daylight running lights
  • Soft tonneau cover

SS

The SS Ute builds on the SV6 by adding a more powerful 6.0L V8 (L77) mated to a six-speed manual gearbox. It costs $38,990, down $3,500 compared to the VE model.

SS V-Series

The new SS V-Series Ute builds on the SS with new 19 inch alloys, leather appointed seats, satellite navigation, color multi-function driver information display and passive entry with push button start. It’s priced at $42,490 — or $5,000 less than the outgoing VE Ute SS V-Series.

SS V Redline

The flagship of the VF Ute’s performance range is the SS V Redline. It builds on the SS V-Series by adding Forward Collision Alert, Lane Departure Warning and Head-up Display driver safety technology. Redline also adds the updated sports-tuned FE3 suspension package, Brembo brakes, forged 19 inch alloys as well as wider rear wheels for extra traction, and competition mode with launch control and track settings.

Even though the new range-topper get significantly more features than the VE model, it carries a price tag that’s $1,500 lower — or $48,490.

Holden dealers are now taking orders for VF Ute models, and production will commence later this month.

Recommended Retail Prices (RRP), excluding dealer delivery and government charges
Model VE Price VF Price Change
Ute (auto only) $35,490 (Omega) $32,990 ($2,500)
SV6 (manual) $38,490 $32,990 ($5,500)
SS (manual) $42,490 $38,990 ($3,500)
SS-V (manual) $47,490 $42,490 ($5,000)
SS-V Redline (manual) $49,990 $48,490 ($1,500)

The GM Authority staff is comprised of columnists, interns, and other reporters who provide coverage of the latest General Motors news.

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Comments

  1. I really hope this is what Chevy has registered the El Camino name for. If this came to North America, I’d give up MGD to save enough to buy one of the SS models.

    Reply

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