Watch The Unveiling Of The All-New 2014 Chevy Silverado, GMC Sierra Right Here18
Update: the live stream has ended. Check out the official announcements of the 2014 Silverado and 2014 Sierra. You can also watch the recorded reveal video below.
Thursday December 13, 2012 is the big day for (GM) truck fans the world over. That’s when GM President of North America Mark Reuss and executive chief engineer for full-size and midsize trucks Jeff Luke will unveil the all-new K2XX-based 2014 Chevy Silverado and 2014 GMC Sierra at a special media event in Pontiac, Michigan.
Tune in to this page to watch the unveiling live on December 13, 2012 at:
- 9:30 am EST
- 8:30 am CST
- 7:30 am MST
- 6:30 am PST
- 5:30 am AKST
- 4:30 am HST
Feels like an early Christmas present, doesn’t it?
- Sweepstakes Of The Month: Win a 2023 Corvette Z06 Convertible. Details here.
“Feels like an early Christmas present, doesn’t it?”
I’m always interested to see the latest GM product, but I feel more anxiety than excitement. I am actually grimacing more than smiling. Bracing more than anticipating. Though these are all strong emotions, I doubt they were the ones GM should be garnering or expecting…
I couldn’t agree more!
wooh i have my alarm set for this 😉 7:30AM
I hope GM resolved the oil usage issue with these trucks!
My 2009 Sierra uses over a quart of oil every 2000 miles.
GM says this is normal usage and won’t fix it!
I feel like a participant in the story “The Emperor’s New Clothes”. With all the hoopla, and the convincing that thee is “new” under all that disguise…what have we seen? Nothing. When the Silverado drove out I took one look and I just busted out laughing! I couldn’t help myself. I had absolutely NO reaction when the Sierra rolled out. Heck, I wasn’t even impressed with either of their entries. It was all cartoonish and frankly, classless. I just can’t believe that this is all GM could do. The entire thing looked hastily put together and certainly not well thought out. I can say with authority that NOBODY at Ford or Ram is worried. In fact..they’re probably laughing too…all the way to the bank.
…then I lost the feed…
WILL this be on youtube or recorded somehow?! cause alott of people missed it do to high traffic on here 🙁
Jared — we’ve updated this very article with the recorded video. Sorry for the inconvenience you experienced as we served heavy traffic 🙂
Got here half hour late and no feed, come on wheres the new truck ??????
Seen the pictures. Dash to the left of the steering wheel where the Trailer brake and AWD controls are located shows a total lack of design imagination. If anything its reminiscent of the 1980s dashes from GM where everything from Radio to HVAC controls were boxes
GM will rebroadcast it at 12:00 p.m. est
what do you expect from government employees, you are right the ram and blue oval will now gain even more market share
see them on youtube, actually i think they look great, nice dash, not a big change visually, but a better truck overall, dash, frame,brakes, cab, and a lot more you can’t see.
There are only two things I saw that I liked.
1. The GMC’s steering wheel is a welcome change from the now over-used corporate wheel that everything from the Sonic to the ATS has, but it still lacks the appeal of the Ram’s.
2. The standard 4 wheel disc brakes are a welcome addition.
But what got me was the clear excuses being made by Jeff Luke who said:
“Some competitors are turning to smaller displacement engines originally engineered for passenger cars. Engines with complex hardware like twin turbochargers and mutlivalve heads to crank up the power for towing and hauling. We think a larger displacement engine can operate… that can operate in 4 cylinder mode is a much better solution. It provides the power and the torque of a real truck engine when you need it and 4 cylinder operation under light loads for efficiency.”
There seems to be some degree of hypocrisy as it relates to what was being said. For starters, the small block Chevy (and no matter what he says, these “all new” engines are developments of that engine) was originally designed for a passenger car. The next bit of hypocrisy is the insinuation that a small displacement turbocharged engine is complex and somehow less efficient than a large displacement engine with cylinder deactivation. If this is so then why wasn’t the Regal GS afforded the same train of thought? What about the clearly also-ran Malibu that they have somehow managed to screw up? What about the anaemic 1.4 turbo being flogged around with its 138hp that any 2.0 16v engine can out-power? And what exactly is a “real” truck engine. If my observation serves correctly, that would be an inline 6 cylinder diesel (a-la Kenworth, et al), would it not? A perfect segway into my next point. If GM is so concerned with engine fuel efficiency, where is the diesel?!? I’m just damn surprised I didn’t hear anything about that stupid eAssist that GM keeps trying to flog around.
Then Luke goes on to say:
“These powerful and efficient engines are mated to our 6 speed automatic transmissions which are WELL matched to the broad torque curves and fuel saving technologies of these new engines.”
So if the 6 speed is so “well matched” why is an 8 speed automatic being developed to replace it? Bullshit.
Then he goes on:
“Now let’s have a look at the great exterior designs. They are fresh, they’re bold with greater distinctions between the two brands. The new bodies are sleeker and stronger and we paid attention to aerodynamics to help improve fuel efficiency.”
Now can anybody tell me if that guy was looking at the same trucks that I was looking at?!? There is NOTHING fresh about them. Although I will concede “bold” to him since they are clearly brave to have put these rehashes out there as “all new”. And there is little to separate these two trucks besides the grilles. Let me not even start with the aerodynamics…a brick will always be a brick.
Psychologists call what is going on here “cognitive dissonance”. This is a situation where a person realises that their previous actions or decisions are no longer the best choices, but instead of admitting it, they create extreme defence mechanisms for those choices. Luke and the rest of the GM truck team are deluding themselves if they think this won’t suffer the same fate as the Malibu. I predict that there will be a “refresh” announced within 12 months.
For those who missed this very weak attempt at an unveil, it’s on Youtube now:
I myself was unempressed on the design not much different than the current models. I am sure the refinements are great. You would think GM could design a exciting looking truck. There is nothing here that would make you want to run out an get a new truck. What are they thinking. Same with the Malibu and the Impala. No excitement
Total piece of shit! gov motors has really out done themselves….
GUTS! GLORY! RAM!
Coming from a moron who has never seen one in person. Good one!
Here’s some more: give your money to Italy. But a RAM.
2015 RAm is gonna slaughter this 2014 POS 1500 lol…dumbass u got a vette & we got 2013 viper lol… if we need to drop a 392 hemi direct inject so be its your funeral.