When we broke news that General Motors renewed its trademark for the “Nomad” name, we continued to dig around the United States Patent and Trademark Office and discovered that the “El Camino” trademark application was filed August 9, 2012. For a few years now the rumor that the Chevrolet El Camino will come back as an American variant of Australia’s Holden Commodore Ute/HSV Maloo and pick up where the stillborn Pontiac G8 ST left off.
If we were to connect the dots, both the Chevrolet Nomad sport wagon and El Camino ute would be derivatives of the upcoming Chevrolet SS sport sedan, which is a spin-off from the Holden Commodore sedan. For GM performance enthusiasts, each model is something to get very excited about. But which Chevy would you like to have most? The Chevrolet SS? Chevrolet Nomad? Or Chevrolet El Camino?
Comments
Chevy better get the design right for the SS and possible Nomad and El Camino. I’m not impressed with the NASCAR SS. The headlights look bubbly, these cars need to look agressive and powerful.
Meh. Didn’t GM consider similar with the G8 Sport-truck and decide against it? El Camino’s time has come and gone. No market for it.
the el camino is a car with heritage I don’t believe it should come back as a rebadged car. i’m not saying that holden branded cars are bad I’m just saying it doesn’t work that well with a name that has a good amount of heritage behind it.
Sign me up for an El Camino today, if you’ve seen a new one in the flesh you’d want one too!!
I’d go for the El Camino.
I’m going to start growing a mullett in case the El Camino comes to fruition.
You did notice that the El Camino filing is just for upholstery, badges and trim etc. and not for an actual vehicle? Trademarks for an actual El Camino vehicle remain dead and buried. Essentially GM is asserting its rights to license the production and sale of interior and exterior badging, trim and upholstery some of you might like to apply to grey-market lhd Holden/Chevrolet Utes sold in other parts of the world. Of far more significance are filings for the use of Electra, Cadillac CIL and LTS, Nomad, Graphyte and Z28 for potential vehicles, and not merely after-market seat covers..
Im Australian living in USA and will be one of the first in the showroom with a deposit!!
With 10 Mates following behind me
If you have seen one in the flesh it would blow you away more power and handling than any camaro/muscle car,
Faster than an Aston Martin round a track
And a bigger Pay load than an 1500
Greatest work ute in the world
http://www.facebook.com/BringTheHoldenUteToTheUsa
Like this page lets get em here
I had 3 El Caminos and would love to see them come back to the USA as an El Camino. I would but one in a heart beat with all the optioins plus one.I love the new look of the ute and the El Caminno Will always have a place in heart. They are a true trade mark on GM. Only you can make a truck with this class and power.