In the never-ending battle for king of the sales hill, Toyota recently delivered a blow to GM strong enough to win the title of Q1 automotive global sales leader for 2012. With a global growth of 18 percent selling 2.49 million vehicles in the first quarter, Toyota barely edged The General’s 2.28 million global sales. The silver lining for the GM faithful is that Chevrolet continues to swell globally, and set a global sales record in the same time frame.
Toyota’s secret? It could be the new Prius c, which is currently the fastest-selling vehicle in the United States. When a car costs a mere $18,950 and gets 53 mpg in the city, there’s not really anything in the industry that can match that appealing combination. GM probably observed this newfound phenomenon for itself, and we hope will counter with a comparable or better offering.
Comments
… a “chain of tapered sales …” Interesting phrasing. Nonetheless, Toyota’s resurgence is impressive.
Toyota has recovered faster than I, and most others in the automotive world, thought possible. Thats good, its always sad to see an automaker struggle, especially one who is capable of making amazing cars, but has lost its way in recent years.
Does the GT86 bring it back on its righteous path?
Partly, I like to see a supra successor and a Lexus like my first gen LS400, not the outdated, outclassed in every way, so called “flagship” called the 430 today. The IS is also a good start.
And im not talking just about performance cars, after a company cannot survive on just performance cars but also overhaul their lineup, refresh cars faster, toyota used to do a complete redesign every 4-5, now its 6-7, thats why they stayed ahead. They are getting much better since Akio took the helm.
next big recall Hyundai….y like gm but give toyo credit what they did .to come back…
Mannnnnn, forget Toyota. Alex, perhaps it’s the FR-S, for which they neither designed nor built the engine, but will more than likely take all the credit for.
They didnt built the powertrain and chassis, but the engine has a fair amount of toyota work, and so does the interior and body.
Ohhhhhh, so what you’re saying is Toyota is an expert at making horizontally opposed engines now? I guess it’s kind of like how the 7th Gen FAILica has a Yamaha designed engine. Toyota had a lot to do with the styling and structure, but the engine is all Subaru.
Well, whatever, im no toyota fanboy, but by working on parts of the car and providing the resources that Subaru doesnt have, they have a right to claim it as much as Subaru does.