Ad Break: “Airport Run” Starring The 2013 Chevy Malibu Eco14
The first ads for the 2013 Chevrolet Malibu Eco are finally here, and they’re hilarious. The one we have showcased for your enjoyment here involves a grown man picking up his aged parents from the airport. And as anybody who has dealt with their parents at any given point in time knows, they’re sorta out of touch. As the minute-long ad portrays the son doing his due diligence, mom and dad thinks their baby boy is calling somebody on their phone (he’s not), leaving the car running (he didn’t), and still needs gas money. What a delinquent. Though, you should really watch it all unfold for yourself. It’s a shame this one wasn’t ready for the Super Bowl.
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hummm. I don’t know how I feel about this ad
Now I understand what Chevy runs deep means. It’s hippie talk.
VERY well done
Okay, even I had to laugh at this one.
Wheres the volt version…
That sounds exactly like the kind of conversation I would be having with my father…When I told him one of my cars had 16 valves his reaction was “Oh my God! Too many moving parts!” LMAO!
The main attraction of the 2013 Malibu Eco is its exclusive fuel-saving eAssis system, which offers an estimated fuel economy 25 mpg in cities and 37 mpg on highway roads.
Ok, so haven’t seen this full commercial til just now and it’s pretty cute as a whole. I was watching Hulu and this commercial came up and it reminded me of the discriminatory old man in the back seat.(The funny west coast Archie Bunker Wannabe) Most of the time they show the 30 second clip. Probably a budgetary thing. As background fluff that your not really paying attention too, this commercial might seem cute and harmless.
Then I googled the phrase the OLD MAN uses in the commercial. Yes, this commercial points out very well how old people don’t listen and are very annoying. Also can’t get a grip on todays technology. $2 for gas. Where do these people live? How long are they going to be visiting there son? What’s it like when the check comes when they go out for a meal? How much would a cab have cost to where ever they were going? Maybe I’m reading to far into this silly commercial. But your giving us a story to sell us an idea and a product. Make it real. Connect with your viewer. It’s mocking and stereo typing a whole “group” of people or two groups of people. I find this discriminating toward Hippies, and Hippies should have a sit in at the GM headquarters. Til this commercial is off the air and there’s a commercial with the CEO Fritz Henderson apologizing for his companies advertising being offensive.
How many examples of other groups could have been used in this commercial? Any other group would have stood up for themselves. Hippies are bunch of push overs. And if you allow this as a nation, what’s next? It’s those hippies from 40 years ago that are to blame for a lot of the bull shit today. Don’t let them keep pushing you guys around. Come to think of it, this commercial also promotes Ageism. Show’s the older folks not being able to listen and really grasp what is happening in the moment. Classic old people weather talk as well. The son is being very clear with his communication. His part is clearly the idiot pushover son. The couple is very stereo typical. They are bickering and the Archie Bunker character is pushing his own luggage giving his son shit about being on the phone after arriving on a flight that had a shitty pilot. CHEVY RUNS some bullshit on Americans.
Ryan, you’re an idiot. How’s that for discrimination.
Ryan, you Sir are a dolt. Sometimes things are just funny…unlike you.
Do not like this commercial, very disrespectful.
This is the least funny commercial I have seen in awhile. Totally out of touch. People are living longer and healthier, and portraying people in their 60s or 70s as senile and oblivious to modern culture is so 1980s.
Today’s seniors know about things like “technology.” They use things like cell phones, and oh my goodness, even iPads. And by the way, they were the original recyclers.
As a Gen Xer, I can tell you, I do not relate to this commercial at all. I don’t know any seniors like that, and I would never treat my parents like that.
It seems like the person who wrote this commercial has never talked to anyone over 60.
The ad is objectiomable. I am 79 and my husband is 86, and we are not “out of it” like the parents depicted in the ad. We still drive, and we have a 2011 Hyundai which we love. You are not making any points with older parents, in my opinion. The ad is a big turnoff.