In a slumping May full of high gas prices, supplier issues and consumer reluctance, General Motors saw a jump in overall retail sales of 9 percent, but observed an overall drop of 1.2 percent compared to May 2010 due to what GM says was a 21 percent drop in fleet sales. In total, 221,192 deliveries were made, with GMC and Buick posting overall gains, while Cadillac and Chevrolet observed slight drops in year-over-year sales. Total sales now tally at 1,046,27 for The General.
The following is the brief brand-by-brand sales breakdown:
The TriShield continues its growth for the 20th consecutive month, posting 15,579 total vehicle sales, up 23.8% from the same time last year. It should be noted that every vehicle except the Regal saw a slight drop in overall sales, but the Regal’s 4,247 sales compared to last year’s 150 more than make up for it.
Caddy’s sales seem to be tapering off, posting a loss of 5.7 percent, selling 11,623 vehicles. All vehicles except the CTS saw drops in overall sales. And with production of the DTS and STS now ceased, it will be difficult for Cadillac to gain back lost ground until the XTS launches next year, as their combined sales reeled in 1,638 units for May alone.
All eyes were on Chevy’s passenger car line for the month of May to see if consumers would be attracted to the brand’s fuel efficient offerings. But despite a 14.6 percent gain for the Aveo, a 17.9 percent gain for the Malibu (outselling the Nissan Altima) and the Cruze having its best month yet with 22,711 sales, it wasn’t enough to counter the losses observed from full sized vehicles like the Tahoe, Silverado and Suburban. Additionally, Chevy Traverse sales nose dived -38.1 percent, tallying only 7,206 units. Camaro sales totaled 9,541, a 5.8 percent increase from last May. Only 481 Volts were sold, while the Nissan LEAF posted 1,142 total sales. May 2011 sales for Chevy totaled 161,401 units.
Selling 32,589 units for May 2011, GMC posted an 8.1 percent gain from this time last year with most of the credit going to the Savanna full-sized van, which sold 2,826 units and posted an 89 percent jump from May 2010. Consumers were also turned onto the Acadia, which posted 6,926 sales — up 18.9 percent from last year. Like Chevrolet, full-sized vehicle sales declined.