General Motors’ biggest market isn’t the United States, it’s China. Becoming the largest automaker in a country is no easy feat, and usually means making investments — some of them being a bit odd. According to a report from ChinaCarTimes.com back in September, GM made Cadillac the “chief business partner” for a film called either “The Birth of a Party” or “The Great Achievement of Founding the Party,” depending on the translation. Yes, the film portrays the founding of communism in China following the 1917 Russian Revolution. Also, The Washington Times reported that Cadillac provided several SLS sedans to chauffeur the film’s stars around.
Now, before you get your torches and pitchforks to begin marching down to the Renaissance Center, take a breath. Any company that wants to do business in China has to be approved by its communist government, and chances are Shanghai-GM’s chain of command thought it would be a good idea to sponsor such a film. It may seem controversial to us over in the United States, but the Chinese customer may have bought a Cadillac because of the film.