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Sources: OnStar To Rebrand MyLink To “MyAuto”… Or MyDash… Or Not

We’ve known for some time now that OnStar is looking to rebrand its MyLink mobile applications (and web-based services), most probably to avoid confusion with the upcoming Chevrolet MyLink infotainment systems. What we didn’t know, however, is what those names may be… until now.

We just received — via our Tip Hotline — what appear to be names under consideration to replace the MyLink moniker. These include:

  • MyStar
  • MyAuto
  • MyDash
  • AutoLink
  • AutoZone
  • Remote
  • Good2Go
  • Mobile
  • Connex

We also received the following logo — which looks like it would be right at home on an iPhone/iPod Touch/iPad home screen. As of now, these names are all unconfirmed — so take them with a big grain of salt. But if you were to choose one, which one would you go with, and why?

Have something to contribute to this story? Feel free to anonymously write in to the GM Authority Tip Hotline.

GM Authority Executive Editor with a passion for business strategy and fast cars.

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Comment

  1. Great . . . So my “state of the art” Cadillac of Crossovers was built with “dated OnStar hardware.” How American.

    Reply

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