The General’s four brands recorded 206,621 total retail sales in the U.S. market for the month of March 2011, achieving an increase of 11.4 percent compared to their performance in the same time period one year ago. Despite the 11.4 percent uplift, GM was trumped by Ford in overall sales for the first time since February 2010. Total sales for the year now tally at 592,545.
The following is the brief brand-by-brand sales breakdown:
- 15,663 total monthly sales, up 21 percent from a year ago, with strong demand for the Regal.
- Retail sales climbed 24 percent year-over-year.
- Total unit sales for Buick so far in 2011 comes in at 44,019 units.
- Chevy posted 148,197 total sales for March 2011 – up a steady 11 percent from last year with retail sales up 18 percent.
- Cruze sales climbed up 287 percent from the late Cobalt it replaced.
- Camaro continues to be America’s best selling sports car.
- Total sales for 2011 so far comes in at 416,505 for Chevy.
- 12,164 total sales for March 2011, a gradual climb of 5 percent year-over-year.
- Retail sales for the CTS line climb 36 percent with 3,904 total March 2011 sales with demand for the Coupe remaining white hot, while the SRX rises 3 percent with 4,221 total sales.
- Annual sales for Caddy currently totals at 40,512 units.
- 30,597 total unit sales for GMC in the month of March 2011, up 11 percent from March 2010.
- Increases posted across the entire lineup, with the Terrain leading the way with a spurt of 46 percent.
- Total sales for the year tally in at 78,899 units to-date.