On Wednesday, March 16th, General Motors had ten of their facilities engineers teach children from the Lasky Recreation Center in Detroit about environmental-looking public relation stunts.
To garner this press, GM donated “scrap” Chevy Volt covers for the children to make duck nests.
Duck nests. Out of Chevy Volt battery covers.
GM chose the duck habitat because it “gives a nod to the value GM places on wildlife habitats surrounding its plants and facilities,” and not because ducks are cute and well thought of by the general public. Or good eating for that matter.
John Bradburn, manager of waste-reduction efforts for GM, wants everyone to know, “Our employees think about waste differently than most”, which I think we all find very reassuring.