Today Buick officially released pricing information for the upcoming 2011 Regal. The model range will start out with only the CXL trim. This model will start at $26, 995, including destination. Standard power will come from the 2.4L Ecotec and the 2.0L turbo model will set customers back another $2, 500.
The CX model will be introduced in 2012 with a lower starting price than the CXL and will feature the same 2.4L Ecotec engine but will sacrifice comfort/convenience features found on CXL models. The Regal will start production in Russelsheim, Germany alongside its Opel counterparts but production will be moved to the Oshawa plant in Canada in the first quarter of 2011. This is presumably when production of the GS concept model will begin if when it gets the green light.
The Regal introduces new features to the Buick lineup which include revolutionary (for Buick) Interactive Drive Control. The system allows the driver to choose from 1 of 3 driving styles which “adjust [the] suspension, steering, throttle, transmission, and stability systems,” according to the Buick press release which can be found after the break.
[nggallery id=33]PRESS RELEASE
Buick Announces Pricing For 2011 Regal
2010-01-21
Detroit – Buick today announced pricing for the all-new 2011 Regal. Prices start at $26,995 for the premium CXL model, including a $750 destination charge.
Regal’s CXL turbo model will start at $29,495, including a $750 destination charge.
Regal will initially be offered in premium CXL trim only, with additional trim levels to be offered in the 2012 model year. The well-equipped Regal CXL includes the following as standard or available equipment:
- Standard 2.4L Ecotec direct injected engine rated at an estimated 182 horsepower (136 kW)
- Available 2.0L Ecotec turbocharged and direct injected engine rated at an estimated 220 horsepower (164 kW) – available late-summer 2010
- Both engines have six-speed automatic transmission standard with Driver Shift Control (DSC)
- Estimated 30 mpg on the highway with the 2.4L and 29 mpg highway with the 2.0L turbo engine
- MacPherson strut front suspension and four-link independent rear suspension
- Class-exclusive Interactive Drive Control System is available with the 2.0L turbo,
offering enhanced vehicle stability and greater driving safety, while also adapting the driving characteristics of the car to the driver’s preferences. The driver selects among three operating modes that adjust suspension, steering, throttle, transmission, and stability systems to personalize the driving experience
- Four-wheel disc brakes with four-channel anti-lock braking system, brake assist and electronic parking brake
- Standard StabiliTrak stability control system and full-function traction control
- Standard dual-stage frontal air bags, side-curtain air bags and pedal-release system; and available rear-seat thorax air bags
- Available navigation system, Harman Kardon sound system, and internal flash drive (1GB)
- Standard 18-inch aluminum wheels (19-inch aluminum wheels come with available Interactive Drive Control on the 2.0L turbo)
- Standard 12-way power, leather and heated driver seat; leather and heated passenger front seat; Bluetooth for phone capability; i-Pod auxiliary jack and USB port; XM Satellite Radio and OnStar
“The Regal is the next chapter in Buick’s transformation and we’re excited to bring this Buick sport sedan to market,” said Craig Bierley, Buick Marketing Director. “The dynamic driving experience and intuitive, personal technologies offer customers a premium sport sedan for great value.” 2011 Regal pricing compares to the 2010 LaCrosse as follows:
| Buick Trim Level | 2011 Buick Regal | 2010 Buick LaCrosse |
| (CX) | Available 2012MY | $26,995 |
| (CXL) | $26,995 | $30,395 |
| (CXL) with turbo | $29,495 | N/A |
| CXS | N/A | $33,765 |
Regal production for sale in the U.S. and Canada begins late Q1 2010 in Russelsheim, Germany, with vehicles expected to start arriving at dealerships in Q2 2010. North American production will begin at the Oshawa Car Assembly plant beginning in Q1 2011 .
Comments
Not a bad car. Not too thrilling though.
I think some of the best tests for GM’s product, and especially cars like the Regal and LaCrosse, will be to measure the second generations against the current product.
Have you driven a Saturn Aura? I haven’t driven the Regal yet but look forward to comparing it to the Aura since that is the car it essentially replaces.
I think the new smaller buick is a better vehicle to purchase unless the new Regal GS comes in at 30 grand..base msrp…
I love the Regal GS looks and the 255hp 292 lb/ft of torque motor it has…and at a base price of 30 grand I think its a steal..
less so at 40 grand though…
Maybe 33 grand is the right number…for a base price for such a good looking vehicle..
I believe the turbo 220hp version was recently tested and had an as tested price of 28700 by autoblog…(and at that price they were duly impressed with what was being offered)
Whats the name of the new buick slotting in below the regal? I can’t remember but whatever it is…I believe its a better value starting at 21 grand…compared to the base 2.4 liter regal….(non turbo)
Just my opinion…
I could definitely see the GS priced around 35k, maybe if we’re lucky it’ll be less. In general pricing seems to be pretty competitive with cars like the TSX that it competes with. That said, i think the powertrain lacks a little bit in comparison with Honda’s brilliant 4 cylinder offerings. I’m desperate to drive a 2.0T Regal to see what I think.
The smaller Buick is the Verano and you’re definitely right about its pricing. But I wonder if it will drive as well as the Regal with its European roots. It will be interesting to see…
Well, the Verano does have European roots — it’s a Delta II, which was — for the most part — developed in Germany and sits in the new Astra (as well as the Cruse, as you’re well aware). But again, I think these cars are stopgap products — especially the Regal, which brings complete discontinuity to the Buick brand. Is the Tri-Shield a luxury brand, is it mainstream, is it going after Lexus or BMW? I’m not sure, but one thing’s for sure: all but one company have tried and (miserably) failed to compete in the “in between”/premium segment. That one company that has succeeded is Acura, and that’s only due to the fact that all of its vehicles share two common platforms (TSX/RDX and TL/RL/MDX/ZDX) on a global scale.