As Chevy Spark Comes To U.S. Shores, Will It Be Confused With Next-Gen Aveo?

by Alex Luft
— Jan 14, 2010

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We just got word that after a few months of uncertainty, the Chevy Spark will be making its way to the United States. Be that as it may, some people don’t seem to understand how GM will differentiate the upcoming Aveo (shown in concept form at Detroit) from the Spark. Both are small five-door hatches, so isn’t it possible to confuse the two models?

To us, the answer to that question is a very obvious “no.” Let’s see why:

The upcoming Aveo (hatch) will be roughly 160 inches in length, while the Spark is a measly 143 inches from bumper to bumper. That makes for about a foot and a half difference in length.
But if consumers aren’t able to tell the difference between the two hatches based on size, then looks should do the trick: the Aveo’s headlamps are much more horizontal compared to those of the Spark, whose front eyes almost sweep into the windshield. Moreover, the Spark is a very upright vehicle compared to the Aveo, especially compared to the latter’s ever-popular sedan guise.
And if consumers are completely impartial to the styling differences of either vehicle, then price should be a major differentiator. While no prices have been announced for either vehicle, the next-generation Aveo is expected to start at a measly 12-14 thousand USD. The Spark, on the other hand, is expected to be priced way below that amount.

So what’s the confusion?

Check out our high-res galleries of both, the Aveo RS Concept and the Spark, after the jump.