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Report: Chevy Camaro Sold Out in Japan

The reborn Camaro is holding its own in the US when it comes to sales: it has outsold its archival pony car – the Ford Mustang – in both June and July. Now word from General Motors Asia Pacifc is that the Camaro is also performing well in Japan: the demand of the Camaro has outstripped supply in the Land of the Rising Sun.

Whether the Camaro is a “hit” is a question of how one defines the word: the car’s total number of buyers in Japan is very small, at “over 120 orders.” I could most likely see that many Camaros during the span of a single day in South Florida. However, that number is reportedly GM’s quota for Japan.

Whether the minuscule allotment is part of GM’s brand strategy or a limit imposed by local government regulations is unclear. What we do know is that if you live in Nippon (Japanese for the country) and want a 2010 Camaro, get ready to put your name on the waiting list at your local Chevrolet dealer. Oh, and make sure you have the cash to back it up: the new pony car is expected to sell for the equivalent of $45,325 to $56,390, depending on the engine chosen.

[Source: Inside Line]

GM Authority Executive Editor with a passion for business strategy and fast cars.

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  1. Is the Camaro going to be Right Hand Drive? If not how can it be registered to drive on public roads in Japan?

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