October 24, 2011 at 9:07 pm #38207
Here is what might be a rediculous question, but what if there was a brand that utilized previous generation platforms. Meaning let’s say GM introduces a new platform representing a line of new cars across its brands and replacing a prior platform. The previous platform may have some life left in it where it could be utilized in this new brand that sells cars for cheaper prices and less options, not everyone wants 10 airbags. This brand could be the staple 4 fleet car sales also allowing GMs core brand to go upmarket even more. Just throwing this out there, might be off my rocker…
October 25, 2011 at 9:50 pm #38463
Interesting… Would said vehicles look the same as those from the “non-de-contended” brand?
October 27, 2011 at 12:58 pm #38464
Hmmm maybe I mean chasis, no I don’t think they should look like a previous vehicle. Just saying have previous gen components that can translate to a new vehicle.
October 27, 2011 at 11:16 pm #38465
Reply to @yabadabadoo: Got ya. It’s definitely an attractive idea.
The only negative I see in it is the utilization of the production line that could be used for higher-margin (newer) vehicles… but given GM’s manufacturing prowess and stronghold, I wouldn’t say it’s anything but something to discuss and be aware of.
Otherwise, there definitely seems to be a need for this kind of product — something cheap, non-cutting edge, but still “good”.
At this point, “Oldsmobile” takes on an entirely new meaning!
October 28, 2011 at 8:40 am #38467
Build the current Impala as fleet only, and rename it. The tooling is long paid for (good money maker) and owners of the new Impala won’t have to see their car with a taxi logo on it’s door.
October 28, 2011 at 9:35 am #38468
October 28, 2011 at 4:02 pm #38470
Actualy the Saturn Aura could have been used verbatim.
Just Change the grill and other badging. But your right Alex utilizing manufacturing would be hard to justify. Maybe these are manufactured in Mexico.
October 28, 2011 at 5:54 pm #38471
Reply to @yabadabadoo: I think these could be made anywhere, even in the States, as long as GM focuses on it. The numbers can always be figured out if the volume is high enough.
As I see it, there would be the last-gen:
– Vue or Equinox?
– current-gen W-body Impala
Should there be a truck and full-sized SUV?
November 1, 2011 at 1:00 pm #38489
Probably not previous gen trucks, ha full sized Blazer throw back…
November 2, 2011 at 7:38 am #38492
Alex agree with your choices, I was surprised that the Cobalt Coupe went away so quickly with no direct replacement, my guess is the sonic fills its shoes, but still why not give the cobalt coupe a face lift keep the SS ect…
November 26, 2011 at 5:24 am #38568
Just add to Chevrolet a new car built in the KAPPA style
November 27, 2011 at 11:24 pm #38607
@yabadabadoo Sorry man, didn’t see your reply until now.
Yeah, it seems that the “more youthful” segment previously served by the Cobalt Coupe has been taken by the Sonic — hot hatches are in now. But that’s not to say that pretty much every competitor that matters will have a coupe variant (or variants) of their compact entry. For instance:
Corolla (Scion TC)
VW will have some form of a two-door Jetta
Also, I strongly believe that Ford will have a two-door Focus in the future.
So that makes everyone except for Mazda, Nissan, Dodge, Mitsubishi and, of course, Chevy — as far as I can tell.
Considering that the most popular compacts actually have a coupe version, I’m not sure what the thinking is at Chevy. Maybe they’re planning on competing by ignoring the segment… :-q
December 4, 2011 at 3:52 pm #38666
Wasn’t there mention of a Chevy Stingray Kappa years ago.
March 14, 2012 at 1:17 pm #39284
this is a very attractive idea but couldnt manufacturing be outsourced just sayin and alex “oldsmobile” rofl that was awesome
March 19, 2012 at 9:52 am #39321
Wouldn’t it just be an “Oldmobile?”
March 24, 2012 at 7:00 pm #39375
Thats what other car manufacturers like VW and Nissan is doing in 3rd world countries, I’ve seen 99-04 Jettas in Mexico that has different font facia and rear taillights that is still being produced today, or a 90’s Nissan Sentra that is called Nissan Itsu. GM should do the same in those countries and keep most modern and latest here.
March 24, 2012 at 8:42 pm #39376
GM is doing this already. For instance, the Indian-market Spark is the old Daewoo Matiz, while the (new) Spark sold in the rest of the world is called the Beat there.
Also, they’re continuing to sell the old Aveo as the Aveo UV-A, the Lacetti as the Optra, and a 2-decade-old cross between an SUV and an MPV called the Tavera.
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