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	<title>GM Authority &#187; Agency</title>
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	<itunes:summary>This is the combined feed for all GM Authority audio podcasts, including the Daily, Weekly, and Debate shows. So you&#039;re getting three shows in one combined feed! These podcasts are brought to you by GM Authority - the ultimate General Motors fan site: a podcast, forum, blog, and video channel.</itunes:summary>
	<itunes:author>Alex Luft And The GM Authority Team</itunes:author>
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		<itunes:name>Alex Luft And The GM Authority Team</itunes:name>
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	<managingEditor>info@gmauthority.com (Alex Luft And The GM Authority Team)</managingEditor>
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	<itunes:subtitle>The Ultimate General Motors Podcast - All three shows - Daily, Weekly, Debate</itunes:subtitle>
	<itunes:keywords>General Motors, GM, Chevrolet, Cadillac, Buick, GMC, performance, Chevy Volt, Opel, Vauxhall, Holden</itunes:keywords>
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		<item>
		<title>Facebook Fridays: Bunch Of Ill-Mannered Whiners Edition</title>
		<link>http://gmauthority.com/blog/2012/02/facebook-fridays-bunch-of-ill-mannered-whiners-edition/</link>
		<comments>http://gmauthority.com/blog/2012/02/facebook-fridays-bunch-of-ill-mannered-whiners-edition/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 17:48:43 +0000</pubDate>
		<dc:creator>Alex Luft</dc:creator>
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		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Facebook Fridays]]></category>
		<category><![CDATA[GMA Special]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=22154</guid>
		<description><![CDATA[We're not fond of the tones in which some of these Facebook Wall posts are delivered. If only people were more civi online, productivity, satisfaction, and life happiness would improve dramatically.]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Chevrolet Has Purchased Seven Super Bowl Ad Spots</title>
		<link>http://gmauthority.com/blog/2012/01/chevrolet-has-purchased-seven-super-bowl-ad-spots/</link>
		<comments>http://gmauthority.com/blog/2012/01/chevrolet-has-purchased-seven-super-bowl-ad-spots/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 20:26:54 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Buzz]]></category>
		<category><![CDATA[Camaro]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Giveaway]]></category>
		<category><![CDATA[Market]]></category>
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		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Sonic]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=22043</guid>
		<description><![CDATA[An indifferent Super Bowl will step aside for a slew of marketing efforts done by major automakers, with a key player being Chevrolet. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>GM Streamlines Global Media Strategy To One Agency</title>
		<link>http://gmauthority.com/blog/2012/01/gm-streamlines-global-media-strategy-to-one-agency/</link>
		<comments>http://gmauthority.com/blog/2012/01/gm-streamlines-global-media-strategy-to-one-agency/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 04:07:43 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Buick]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Cadillac]]></category>
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		<category><![CDATA[Competitive advantage]]></category>
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		<category><![CDATA[New GM]]></category>
		<category><![CDATA[Officially Official]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=21940</guid>
		<description><![CDATA[The task now falls on British media planning firm Carat.]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Chevrolet Gives &#8220;Happy Grad&#8221; The Super Bowl Nod</title>
		<link>http://gmauthority.com/blog/2012/01/chevrolet-gives-happy-grad-the-super-bowl-nod/</link>
		<comments>http://gmauthority.com/blog/2012/01/chevrolet-gives-happy-grad-the-super-bowl-nod/#comments</comments>
		<pubDate>Sat, 21 Jan 2012 05:27:28 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<category><![CDATA[Branding]]></category>
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		<category><![CDATA[Camaro]]></category>
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		<category><![CDATA[Route 66]]></category>
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		<guid isPermaLink="false">http://gmauthority.com/blog/?p=21842</guid>
		<description><![CDATA[New York resident Zach Borst my just have received the "best gift ever." ]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2012/01/chevrolet-gives-happy-grad-the-super-bowl-nod/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
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		<title>GM May Change Up Marketing Efforts</title>
		<link>http://gmauthority.com/blog/2012/01/gm-may-change-up-marketing-efforts/</link>
		<comments>http://gmauthority.com/blog/2012/01/gm-may-change-up-marketing-efforts/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 20:29:14 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Chevy Runs Deep]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Competitive advantage]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Motto - Tagline]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=21750</guid>
		<description><![CDATA[Changes Run Deep. Maybe. ]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2012/01/gm-may-change-up-marketing-efforts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Chevy Sonic Campaign: &#8220;Let&#8217;s Do This&#8221;</title>
		<link>http://gmauthority.com/blog/2011/10/chevy-sonic-campaign-lets-do-this/</link>
		<comments>http://gmauthority.com/blog/2011/10/chevy-sonic-campaign-lets-do-this/#comments</comments>
		<pubDate>Thu, 13 Oct 2011 22:25:16 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Buzz]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Fun Stuff]]></category>
		<category><![CDATA[Gamma]]></category>
		<category><![CDATA[Gamma 2]]></category>
		<category><![CDATA[Giveaway]]></category>
		<category><![CDATA[GM Facilities]]></category>
		<category><![CDATA[Launch]]></category>
		<category><![CDATA[Manufacturing Facilities]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[North America]]></category>
		<category><![CDATA[Orion Township - Michigan - USA]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[Platform]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Sonic]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=19600</guid>
		<description><![CDATA[Don't confuse it with "Here We Go."]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2011/10/chevy-sonic-campaign-lets-do-this/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Ad Break: &#8220;Thirty Degrees&#8221; Featuring The Cadillac Escalade Platinum</title>
		<link>http://gmauthority.com/blog/2011/10/adbreak-thirty-degrees-featuring-the-cadillac-escalade-platinum/</link>
		<comments>http://gmauthority.com/blog/2011/10/adbreak-thirty-degrees-featuring-the-cadillac-escalade-platinum/#comments</comments>
		<pubDate>Mon, 03 Oct 2011 23:57:00 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Ad Break]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Cadillac]]></category>
		<category><![CDATA[Escalade]]></category>
		<category><![CDATA[ESV]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[GMA Special]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Platinum]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=19226</guid>
		<description><![CDATA[Just how much creature comforts are found in the Cadillac Escalade Platinum? Too much to be cleverly featured in a 30-second ad spot, that's for sure. ]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2011/10/adbreak-thirty-degrees-featuring-the-cadillac-escalade-platinum/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Chevy&#8217;s Tagline In Europe: &#8220;Make It Happen&#8221;</title>
		<link>http://gmauthority.com/blog/2011/06/chevys-tagline-in-europe-make-it-happen/</link>
		<comments>http://gmauthority.com/blog/2011/06/chevys-tagline-in-europe-make-it-happen/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 18:26:26 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Europe]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[France]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Italy]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Netherlands]]></category>
		<category><![CDATA[Poland]]></category>
		<category><![CDATA[Russia]]></category>
		<category><![CDATA[Spain]]></category>
		<category><![CDATA[UK]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=16093</guid>
		<description><![CDATA[It could just as easily be the next motto for Viagra.]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2011/06/chevys-tagline-in-europe-make-it-happen/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Laurence Fishburne To Be The New Voice Of Cadillac</title>
		<link>http://gmauthority.com/blog/2010/12/laurence-fishburne-to-be-the-new-voice-of-cadillac/</link>
		<comments>http://gmauthority.com/blog/2010/12/laurence-fishburne-to-be-the-new-voice-of-cadillac/#comments</comments>
		<pubDate>Tue, 21 Dec 2010 17:47:26 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Cadillac]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Motto - Tagline]]></category>
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		<guid isPermaLink="false">http://gmauthority.com/blog/?p=10397</guid>
		<description><![CDATA[Some of you might better know him as Morpheus &#8212; regardless, Cadillac has selected Laurence Fishburne to voice over what the brand is calling the (fiercely named) &#8220;Red-Blooded Luxury&#8221; campaign. We&#8217;re not sure whether that name will also double as a tagline, but we do know that it will be the first effort from Fallon [...]]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2010/12/laurence-fishburne-to-be-the-new-voice-of-cadillac/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>New Chevy Volt Commercial To Air During World Series</title>
		<link>http://gmauthority.com/blog/2010/10/new-chevy-volt-commercial-to-air-during-world-series/</link>
		<comments>http://gmauthority.com/blog/2010/10/new-chevy-volt-commercial-to-air-during-world-series/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 18:08:28 +0000</pubDate>
		<dc:creator>Manoli Katakis</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Agency]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Demand]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Model]]></category>
		<category><![CDATA[Volt]]></category>

		<guid isPermaLink="false">http://gmauthority.com/blog/?p=8886</guid>
		<description><![CDATA[We all know that Chevrolet is a brand as American as baseball itself. Therefore, it would only make sense for the brand to capitalize on launching its latest Chevy Volt ad during the MLB World Series, starting tonight. The energetic voice you hear narrating the clip is none other than Buzz Lightyear Tim Allen, the [...]]]></description>
		<wfw:commentRss>http://gmauthority.com/blog/2010/10/new-chevy-volt-commercial-to-air-during-world-series/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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